23 May 2017
Dubai, UAE – With its ambitious smart city plans and rampant deployment of smart technology and robotic solutions across public services, Dubai is globally renowned as a city with a firm eye on the future. The forward-thinking trend includes present-day adoption of virtual and augmented reality solutions that have been talked about for years but are only now truly entering the public domain.
Step forward this week’s Internet of Things Expo (ioTx), running concurrently with the 4th Gulf Information Security Conference and Expo (GISEC) at Dubai World Trade Centre (DWTC) until Tuesday, where more than 10,000 visitors have entered a world blending the latest innovations in visionary virtual and alternative augmented reality technologies.
With nine innovative companies showcasing products in ioTx’s VRAR Zone – held in in collaboration between DWTC and the VARA Association – here’s some of the top Virtual Reality and Augmented Reality experiences on display:
EventAgrate – The UAE-based pioneer in Interactive Technology Lab solutions, cutting-edge sensors research and development, touch applications and giant wall-screens triggered by motion sensors is displaying a series of software and hardware solutions at ioTx. The company even created a customised and interactive VR game for the show, where players defend the Burj Khalifa and Downtown Dubai area from bots.
Hyperloop™ TT – With the Hyperloop TT stand at ioTx providing a sneak-peak at the future of the high-speed Hyperloop train – a truly novel mass transport solution – visitors experienced an interactive via VR simulation of a true-to-life Hyperloop™ TT journey. The first stage of the UAE capital link will connect passengers from Abu Dhabi to Al Ain in just 12 minutes.
PearlQuest – Eager to enhance customer experience, PearlQuest is showcasing high-quality virtual and augmented digital interactive technologies, including interactive games, web development solutions and touch screen interfaces for kiosks. One of the firm’s applications allows users to take a picture of a real estate project and an augmented reality scale model of the project emerges, outlining dimensions of a property both inside and out, so buyers can visualise exactly what they are getting for their money.
Giga Works – Visitors to the stand of this Virtual Reality film studio, which offering 360º capture, virtual reality experience, and customised GigaBox cardboards, were offered the opportunity to take a seat in a virtual recreation of the famous Formula Rossa rollercoaster – the world’s fastest rollercoaster – at Ferrari World Abu Dhabi.
Powered by GITEX TECHNOLOGY WEEK, the region’s leading Information and Communications Technology (ICT) event, ioTx 2017 is strictly open to the industry professionals and tech community, including government departments, business and enterprise. Visitor attendance to the exhibition halls is free of charge, although attendees must purchase tickets to attend the events’ conferences. For more information, please visit http://www.iotx.ae/
About Gulf Information Security Expo and Conference (GISEC)
Gulf Information Security Expo and Conference (GISEC) is the Middle East’s most anticipated IT security knowledge platform for 2017. The three-day exhibition and conference will be held on 21-23 May 2017 at the Dubai World Trade Centre. www.gisec.ae
About the Internet of Things Expo (IoTX)
Entering its third year, IoTX is a dedicated platform conceived to increase UAE and regional governments and firms’ capacity to transform their business models and leverage monetisation opportunities from the ever-increasing array of smart devices, machines and products in our globally-connected, tech-led societies. IoTX will be held on 21 – 23 May 2017. www.iotx.ae
About Dubai World Trade Centre (DWTC):
As the organiser of GISEC and IOTx 2017, Dubai World Trade Centre offers more than 35 years’ experience delivering world-class events in the Middle East, providing local, regional and international exhibitors with unmatched expertise and in-depth market knowledge. Our team organises 20 of the region’s largest and most successful international and regional shows, providing an ideal platform for business development across the Middle East.Our commitment to ongoing innovation within the exhibition industry has supported the rapid growth and development of a wide range of business-to-business and business-to-consumer shows, and delivered consistent satisfaction to exhibitors and visitors. DWTC works with the leading trade bodies and industry associations to ensure that all exhibitions deliver full value and are built upon the real needs of their specific sector. www.dwtc.com
© Press Release 2017