More than a colour: Abu Dhabi Motors offers an extremely limited collection of unique BMW 7 Series

More than a colour: Abu Dhabi Motors offers an extremely limited collection of unique BMW 7 Series

Abu Dhabi, UAE – Towards offering our customers total exclusivity and enabling them to stand out from any crowd, Abu Dhabi Motors, BMW Group’s importer in the Capital, is offering an extensive palette of highly exclusive paint finishes for the BMW 7 Series range. The extensive range of colours allows customers to make a strong statement with their BMW. This is comes in line with Abu Dhabi Motors’ ongoing mission to tailor and create truly unique vehicles for its top customers.

The capitals BMW importer, which is the most successful BMW Group retailer in the region, has created a collection of several nine unique colours that are only available through Abu Dhabi Motors. The available BMW Individual colours include San Marino Blue; Twilight Purple; Long Beach Blue; Rallye Green; Chestnut Bronze; Estoril Blue; Imola Red, Austin Yellow and Sparkling Graphite.

The 12-cylinder petrol engine with M Performance TwinPower Turbo technology reinforces the new car’s range-topping status. The dynamic driving characteristics of the BMW M760Li xDrive combined with superior ride comfort makes it a compelling statement and sets a new benchmark in the luxury sedan segment and underscores BMW’s claim to build “The Ultimate Driving Machine”. Capable of 0-100kph in 3.7 seconds and a restricted top speed of 305 kph is testament to its benchmark status in the top luxury segment.

Arno Husselmann, General Manager of Abu Dhabi Motors, said: “Abu Dhabi Motors focuses on customer satisfaction, product genius and the ability to understand the individual customer needs. We offer a portfolio of exceptional products and the exclusive new colours that Abu Dhabi Motors has made available on the BMW 7 Series demonstrate the lengths we go to in making every effort to enhance the customer ownership experience. Our portfolio of fully-specced, innovative cars and unmatched service standards are the keys to our ongoing success.”

A major driver of Abu Dhabi Motors’ success is the unmatched aftersales coverage it offers on all BMW and MINI cars. The BMW and MINI service inclusive + repair packages are the most comprehensive in the industry covering services, repairs and maintenance. Vehicles are supplied with two packages as standard on all cars sold from Abu Dhabi Motors, covering both new and used vehicles. The BMW Service Inclusive Plus package covers routine services for 8 years and/or 160,000 kms and the BMW Repair Inclusive package covers 5 years and/or 200,000 kms. MINIs are also supplied with two packages: the MINI Service Inclusive Plus for 5 years and/or 100,000 kms, and MINI Repairs Inclusive for 5 years and/or 200,000 kms. This means even more added- value to customers, offering them the lowest cost of ownership amongst all brands. Along with peace of mind, the customer will also enjoy a higher resale value on their car because of this coverage. Furthermore, the unused portion of all packages are fully transferable to any new owner since the packages belong to the vehicle and not the owner.

“We are relentlessly committed to excellence and always strive for improved higher standards of performance by keeping our focus completely customer-centric and offering unique products. Customers know they have to come to Abu Dhabi Motors if they want to select their new car from the best selection in the BMW Group. Looking ahead to 2018, we will continue this approach to maintain our position as the region’s highest-selling BMW Group Middle East Importer”, concluded Husselmann.


© Press Release 2017

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