DUBAI: American fast-casual restaurant concept, Freddy’s Frozen Custard & Steakburgers®, opened today in the Mall of the Emirates ground floor food court, the brand’s second Dubai location. Freddy’s opened earlier this month in the Dubai Mall, marking the beginning of Freddy’s international expansion.
“We strive to provide fast, friendly service and premium quality food at an affordable price,” said Yousef Khattar, Managing Director of TasteBuds Group. “Mall of the Emirates is one of the region’s premiere destinations for shopping and entertainment, making it a great fit for our newest location. We hope to be a popular place for area shoppers looking for a quick bite to eat, as well as for those who want to relax and enjoy a fresh meal and dessert treat with family and friends.”
Freddy’s is known for its cooked-to-order steakburgers made with lean, 100 percent ground beef, Vienna® Beef hot dogs, crispy shoestring fries and frozen custard treats made with freshly churned chocolate or vanilla frozen custard.
Co-founded in 2002 by Scott Redler and Bill, Randy and Freddy Simon, Freddy’s offers a unique combination of cooked-to-order steakburgers seasoned with Freddy’s Famous Steakburger & Fry Seasoning®, Vienna® Beef hot dogs, shoestring fries paired with Freddy’s Famous Fry Sauce® and frozen custard freshly churned throughout the day.
For more information, visit Freddy’s UAE on their website, Instagram and Facebook.
About TasteBuds Group Established in November 2018, TasteBuds Group is part of the family-owned investment company, Younata Investment L.L.C. With over 25 years of regional business experience within the Gulf Cooperation Council and Levant area, Younata has a diverse portfolio of businesses and partnerships in the MENA region, Europe and the United States. Having understood that operating a well-established brand such as Freddy’s requires a uniquely aligned setup, marketing and positioning, the Younata Investment team decided to launch a separate and dedicated F&B company “TasteBuds Group,” whose sole purpose is to manage and operate F&B brands.
Co-founded in 2002 by Scott Redler, and Bill, Randy and Freddy Simon, Freddy’s opened its first location in Wichita, Kansas, offering a unique combination of cooked-to-order steakburgers seasoned with Freddy’s Famous Steakburger & Fry Seasoning®, Vienna® Beef hot dogs, shoestring fries paired with Freddy’s Famous Fry Sauce® and frozen custard that is freshly churned throughout the day. Today, more than 340 Freddy’s restaurants serve 32 states across the nation from California to Pennsylvania, Virginia and down the East Coast states to Florida. Freddy’s has been named No. 1 on Forbes Best Franchises to Buy, Fast Casual’s 2019 Movers & Shakers top 100, Entrepreneur’s 2019 Franchise 500 top 100, Franchise Times magazine’s 2018 Fast &
Serious top 10 and many other nationwide and local industry awards. For more on Freddy’s, visit the Newsroom and follow us on Facebook, Twitter and Instagram for the latest news.
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