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25 March, 2014

Illuminate, Animate, Fascinate: 'Dubai Festival of Lights' presents spectacular creative installations

Dubai, UAE; March 25, 2014Emaar Properties' flagship development, the 500-acre Downtown Dubai, has become the stage for over 30 installations, celebrating the collaboration of art and light in one dynamic destination until March 29, 2014.

Illuminate, Animate, Fascinate: 'Dubai Festival of Lights' presents spectacular creative installations
Dubai, UAE; March 25, 2014

Emaar Properties' flagship development, the 500-acre Downtown Dubai, has become the stage for over 30 installations, celebrating the collaboration of art and light in one dynamic destination until March 29, 2014.

The inaugural 'Dubai Festival of Lights,' held in collaboration with the City of Lyon's Festival of Lights (Fête des Lumières de Lyon), boasts environment-friendly LED lighting, from video mapping, and lighted sculptures, to interactive pieces, covering the alleyways and public spaces of 'The Centre of Now.'

Ahmad Al Matrooshi, Managing Director, Emaar Properties PJSC, said: "The inaugural 'Dubai Festival of Lights' features a sterling line-up of artworks, ushering in a new era in Dubai's artistic sphere. Rich in design, bold in outlook, and visually spellbinding, the showcase is set to establish Downtown Dubai's credentials as the ultimate platform for cultural excellence."

Lionel Flasseur, Lyons International Promotion Director said: "The City of Lyon has given the best of its artistic and technical expertise in order to gather in Dubai over 30 renowned artists, who are presenting avant-premiere creations or recreations of the masterpieces they presented in the Lyon Festival of Lights. The City of Lyon is very honoured to work in collaboration with Emaar Properties on this original event, in an exceptional location such as Downtown Dubai. This is a promise of a long-term collaboration between Lyon and Emaar."

Locations

Their works are currently illuminating various spaces in Downtown Dubai including the bridge and façade of Souk Al Bahar; Emaar Pavilion; the metro link connecting the mall with The Dubai Mall/Burj Khalifa metro station;  Burj Plaza; Burj Park; Waterfront Promenade of The Dubai Mall; Boulevard Plaza 1 & 2; The Dubai Mall's Star Atrium; Mohammed Bin Rashid Boulevard; Burj Khalifa's pinnacle; The Palace Downtown Dubai's façade; Al Manzil Hotel; The Address Dubai Mall; The Dubai Fountain; and Vida Downtown Dubai.

Featured Works

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Symbolic and prolific, the crowning glory of the 'Dubai Festival of Lights,' is 'Mirage Metropolis' a piece dedicated to Emaar by artist and fashion designer Jean-Charles de Castelbajac, which lights up the bridge at Souk Al Bahar. Serving as metaphor between history and modern life, epitomised by its location, Castelbajac's work is a fitting tribute to the stunning evolution of Dubai.

Joining Castelbajac is renowned fashion icon Chantal Thomass, whose flower bouquet 'Serenade' blooms into a melange of ribbons, colours and lace.

'Cinematic Journey' by  Theoriz Crew is an immersive light installation that takes visitors on a time travel spectacle through cinematic annals; while Stephane Masson's 'Aquarium Car' has been modified to serve as a virtual, live aquarium, filled with water and red fishing swimming inside.

'Pennants of the Party' by Sebastien Lefevre, showcases pennants, which are widely-associated with festivities, animated by kaleidoscopic lighting effects; and Jack Rival's 'Big Bag,' explores creativity with light and glamour. 'Ombrellum,' by artistic studio Tilt, is inspired by nature and objects in everyday life, and aspires to invite visitors to draw their own interpretations of light as an artform.

Daniel Knipper's 'The World According to Piet' transforms the façade of Old Town into flowing colours  through illuminations; and Catherine Garret's Elephantastik, is an instinctive yet researched design that combines imagination and analysis, while providing guests with an unparalleled interactive opportunity. 'Big Tree' by Jack Rival combines nature, urban space, and magical light.

On Boulevard Plaza towers, 'Hi-Striker Game' by Vendredi 4 mirrors the fair game that tests strength, where visitors can use the illuminative hammer to try and attain a high score; and Yannick K's 'Writing Light + Countdown' is a stunning mix of industrial engineering, design, and light.

Christophe Mayer's 'Bamboo' is inspired by the aesthetics of the contemporary world; while Klar's 'Huge Reeds,' mixes graphics with lighting. Akira-Lisa Ichii's 'Star Fishermen' explores multiple light designs; and Damien Fontaine's 'The Prince of Light' takes onlookers on a journey in quest of a stolen treasure.

Bibi's 'The Water Dragon' features a gigantic luminous silhouette that comes to life by showing his moods through colours; 'Luminous Algae' by Aerosculpture adapts and changes height based on wind speeds; and 'Moving' by Yves Moreaux explores kinetic expression with a tribute to Expo 2020.

Eduardo Levine's 'Mikado' solidifies the perception of 'beams of light,' created using LED lighting fixed in altuglas plastic tubes; Les Orpailleurs de Lumière's 'Vertigo' depicts torches hanging between the windows that light up one after the other; and Jerome Toq'r's 'Metamorphosis' boasts a rich range of colours that transform the streets and parks, making art truly communal.

An astounding animation that portrays the balance between a wild animal and an urban water feature, Catherine Garret's 'Mysticetes' emerges from illuminated water; while Sebastien Lefevre's 'Eolight' conceptualises wind turbines with bright and colourful blades; and MiShowCaud's 'People in Dubai' is an electronic montage of crowds gathering and interacting.

Fabrice Oudin's 'Stars Gate' stems from audio-visual training; Groupe Lap's 'Keyframes' brings the ideas of five designers and video makers to one common platform; Matthieu Durberc's 'Flash Tower' animates theatrical performances; and Pitaya Light's 'XXLustre' recreates a scenography and dialogue between people and their surroundings.

'The Anookis' by The Anookis is an interactive installation with two little characters playing around; Richard Fontaine's Vegetalization is inspired by the Grand Zayed Mosque flora designs in Abu Dhabi; and F2C's 'The Signal' puts Burj Khalifa at the centrestage with the highest rays of light in the world.

Guaranteeing an unparalleled spectacle for visitors across the UAE, 'Dubai Festival of Lights' is billed to become one of the city's highly-anticipated cultural and artistic events.

A thriving destination, Downtown Dubai is also home to some of the most popular festivities that demonstrate the city's capability to execute large-scale events, such as the celebrations of UAE's right to host the World Expo 2020; the New Year's Eve Gala Celebrations; The Parade - Downtown Dubai, UAE National Day; and the Emirates Classic Car Festival, all of which are organised by Emaar. www.mydowntowndubai.com  

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About Emaar Properties PJSC:
Emaar Properties PJSC, listed on the Dubai Financial Market, is a global property developer and provider of premium lifestyles, with a significant presence in the Middle East, North Africa and Asia. One of the world's largest real estate companies, Emaar has total assets of over US$ 17 billion, and a land bank of more than 220 million sq m in key international markets.

With a proven track-record in delivery, Emaar has handed over 37,350 residential units in Dubai and other global markets since 2001. Emaar has over 690,000 sq m of recurring revenue generating assets, and 12 hotels and resorts, with over 1,900 rooms. Today, over 55 per cent of the company's revenues come from its shopping malls & retail and hospitality & leisure subsidiaries and international operations.

Burj Khalifa, the world's tallest building, and The Dubai Mall, the world's largest shopping and entertainment destination, are among Emaar's trophy developments. www.emaar.com

About Lyon and its Festival of Lights:
Lyon is a people-friendly metropolitan area that combines the innovative dynamics of a large metropolis with the charm of pleasant place to work and live. The city's historic sites, fine restaurants and large urban parks intermingle with universities, research labs, pioneering industries and global corporate headquarters. France's 2nd largest city, Lyon is also the capital of the Rhône-Alpes region, the 2nd largest in France and 5th largest GDP among European regions.

Festival of Lights: the ultimate popular and creative event of the City. The Festival of Lights has become one of the largest festive events in the world, attracting over 4 million visitors in four days. A chance to discover hundreds of lighting installations in every nook and cranny of the city, or projected onto the facades of the most emblematic buildings. Every year, renowned designers participate in the event and the Festival of Lights is a true showcase for new artists. Since 2008, some 30 works created for the Festival of Lights have been featured at 20 other festivals around the world. This catalyst role has led to the creation of the first international lighting design conference: the Lyon Light Festival Forum, which takes place during the festivities, enabling cities and event organizers to meet on an official basis with artists and lighting designers.

The Festival of Lights is one of the flagship events building Lyon's notoriety on the international scene, which is the key mission of ONLYLYON, the city-branding programmme. www.onlylyon.com

www.fetedeslumieres.lyon.fr/EN_2013

For more information, please contact:
Kelly Home / Nivine William
ASDA'A Burson-Marsteller
+9714 4507 60
kelly.home@bm.com; nivine.william@bm.com

© Press Release 2014