ExxonMobil Egypt has inked an investment deal with Trella, a technology platform that connects shippers to carriers.

This is ExxonMobil’s first direct investment and collaboration with a tech startup in the Middle East and North Africa (MENA), according to a statement from the company. 

Founded in 2019, Trella’s B2B technology platform connects shippers and carriers in real-time, using data to optimize drivers’ routes and increase the volume of backhauls.

Trella also reduces costs for shippers by improving load utilization and efficiency and enabling shipment tracking in real-time.

“Throughout this support, we’ll aim at expanding and empowering a network of well-utilized trucks all over Egypt,” Omar Hagrass, Trella’s CEO said about the deal.

“This investment and support aims to provide our leading edge Mobil lubricants truck customers with access to trusted quality jobs in Egypt via an innovative digital platform,'' said Mohamed El Assar, Market Development Manager at ExxonMobil Egypt.

(Writing by Seban Scaria; editing by Anoop Menon)

 seban.scaria@refinitiv.com

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© ZAWYA 2021