Connecting UAE-Israel: PR firms take lead in cross business intiatives

The two agencies hope to connect both counties and encourage business partnerships and bilateral relationships

  
Business people working at their desks with screen partition in between them. Startup business people return back to work after covid-19 pandemic. Image used for illustrative purpose.

Business people working at their desks with screen partition in between them. Startup business people return back to work after covid-19 pandemic. Image used for illustrative purpose.

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A new cross-business initiative by two PR firms, the UAE's Cosmopole and Tel Aviv's Kamirare, will launch this month to connect Israeli start-ups, SMEs, established companies and investors to UAE companies and investors.

The programme, “Connecting UAE-Israel”, will begin with a series of briefing webinars that will match both up-and-coming entrepreneurial talent and established companies in Israel with savvy business investors and experts within the Emirates.

The two agencies hope to connect both counties and encourage business partnerships and bilateral relationships following the historic Abraham Accords.

The first in the virtual online series, “Connecting UAE-Israel: Investment Opportunities in Healthcare”, will take place on October 26 and will focus on innovation in medicine; primarily biotech, medtech and general healthcare technology.

"The Abraham Accord is the cornerstone of many new opportunities to come. “Connecting UAE-Israel” is a liaison hub designed to foster connections and introductions between a broad diversity of companies from the UAE and Israel by conducting a series of events tailored to specific business profile and objectives," Claire Micheletti, Managing Director of Cosmopole, said.

(Writing by Seban Scaria; editing by Daniel Luiz)

seban.scaria@refinitiv.com 

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© ZAWYA 2020

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