Saudi Arabia - President of Islamic Development Bank (IsDB) Group Dr. Bandar Al-Hajjar unveiled on Wednesday, the bank’s new identity and logo while highlighting the institution’s new direction as it faces new challenges of the future head on. The group’s president, at its headquarters in Jeddah, succinctly summed up the bank’s future role by calling it a bank of development and developers while explaining the need to change tack after over four decades of development intervention.

Al-Hajjar, while explaining the momentous decision, said, “The IsDB has been a symbol of trust, credibility, strength and stability for over 44 years, with a proud heritage of providing resources, fighting poverty and restoring dignity to our member countries As we build on our successes of the past, we must look to the future. I believe that this new brand identity is one of a world class institution — tackling the challenges of today’s modern world.”

The IsDB has been undergoing significant strategic reform under the stewardship of Al-Hajjar. As development enters a new era Al-Hajjar is reimagining the traditional role of a development bank, making the organization more global, placing partnerships, technology and innovation, and global engagement at the heart of his modernizing program.