Oppo to launch Reno4 series in Middle East this month

OPPO’s design-led Reno Series of smartphones has been tailored to local market needs and set for launch across the GCC


Global technology brand Oppo is all set to launch the new Reno4 Series, together with its latest Oppo Enco wireless headphones in the Middle East later this month. Oppo’s new range of products promises to not only deliver exquisite design and innovation but also to enable a connected lifestyle through the power of 5G for more and more users.

The Reno4 Series has achieved several product optimizations, while keeping powerful performance and product design at its core. The stage is set for the grand public launch on Sept. 22 at 6 p.m., hosted virtually on the brand’s official website. Consumers are welcome to “Own the Night” by joining the event remotely through the link: www.oppo.com/ae.

Following successful global launches in China and India, OPPO’s design-led Reno Series of smartphones has been tailored to local market needs and set for launch across the GCC. As the region moves into the 5G era at a significantly higher pace than the rest of the world, the Reno4 Series aims to ensure that consumers in the region are well-equipped for the age of connected living. Additionally, the latest Oppo Enco wireless headphones are equipped with powerful hybrid Active Noise Cancellation and more surprising features.

Ethan Xue, president of Oppo MEA, said: “With the Reno4 Series, we are pushing the envelope by combining the excitement and utility offered by 5G connectivity, with the personality and image that the trendsetting style of the phones gives to our users. The Reno4 Series tests the boundaries of industrial design, and strikes a perfect balance — a slim, light body that packs a punch with innovative imaging technologies, a super-capacity battery and powerful components.”

For Oppo Reno4 series, the scene-stealer is a suite of Night Video options powered by wider angle lenses, larger sensors, strong beautification effects and zoom. A suite of creative camera features gives users the tools to effortlessly express their unique style through creative portraits and films, including the new AI Color Portrait Mode, which mutes the background into black and white while keeping the subject in real color. Slow-motion shots in the thick of the action are also made possible with the Smart Slow Motion, while the Ultra Steady Video feature enables steady videos of high-intensity activities while walking, running or cycling.

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