Opportunity for companies to host their solutions at PCI DSS compliant du data centres in the UAE

Dubai: du, from Emirates Integrated Telecommunications Company (EITC), continues to provide innovative digitalised services that create secure e-commerce environments for its customers. du’s payment channels – comprising of du stores, Payment Gateway, IVR, voice calls, du mobile app, myaccount.du.ae, WiFi UAE, du Dealer Sales Portal are now Payment Card Industry Data Security Standard (PCI-DDS) accredited – which is an endorsement of the security of transactions and customer data. The announcement will enhance the lives of du customers with highly secure credit cards and debit cards belonging to the 5 major card issuers: Visa, Mastercard, American Express, JCB and Discover.

Fahad Al Hassawi, Deputy Chief Executive Officer, Telco Services, EITC said: “With the rapid proliferation of e-commerce and a more digitalised world, it is imperative that electronic transactions are secure. The PCI-DSS accreditation bears testament to du’s commitment to adhering to the highest standards of transparency and integrity at all times and across all its operations , thus, paving for the UAE to become a forerunner in the provision of simple and secure electronic payments. PCI-DSS Compliance means that our customers can conveniently make electronic payments through various channels with complete peace of mind – knowing that their data is fully secure and tamper-proof.”

du is one of the few companies in the lead which has obtained PCI DSS compliance certification in the UAE for all its payment channels as well as data centre hosting services in Dubai & , Abu Dhabi. With this latest compliance, du customer’s cardholder data is protected from theft and misuse when used on the du payment channels. Furthermore, du has systems and processes in place to respond to any cardholder data breaches that limit the extent of theft and misuse of cardholder data. As such, PCI DSS compliance requires mandatory activities to be undertaken by du staff on regular basis, and requires certification every year.

PCI DSS stands for "Payment Card Industry Data Security Standard" which provides many benefits to card merchants around the world. It is maintained and enforced globally by the Payment Card Industry Security Standards Council. The Council was founded in 2006 by Visa Inc., MasterCard, American Express, Discover and JCB International. These card schemes share equally in governance and execution of the Council's work. The security benefits associated with maintaining PCI compliance are vital to the long-term success of all merchants who process card payments. This includes continual identification of threats and vulnerabilities that could potentially impact the organisation. Most organisations never fully recover from data breaches because the loss is greater than the data itself.

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About du

du is a vibrant and multiple award-winning telecommunications service provider serving 9 million individual customers with its mobile, fixedline, broadband internet, and Home services over its 4G LTE network. du also caters to over 100,000 UAE businesses with its vast range of ICT and managed services. Since its launch in 2007, du has many UAE firsts to its credit, including introduction of Pay by the Second® billing system, IPTV and self-service portal.

du is ideally placed to support the realisation of UAE Vision 2021 and transformation of Dubai into a Smart City. du is also the official strategic partner of the Smart Dubai Office and the platform provider for Smart Dubai. Following the successful testing of the Middle East’s first Internet of Things (IoT) network, du is on course to complete deployment of its IoT network in 2016.

Brand Finance ranked du as the 12th most valuable brand in the Middle East in 2016. du previously won the coveted Brand of the year title by Superbrands Middle East in 2013. The company has been recognised with several other awards such as ISO 27001 certification of Managed Security Services and having the distinction of opening UAE’s first LEED Platinum Certified Green Shop. du also has the unique distinction of the first telecom in the world to release Sustainability Report based  on GRI-G4 guidelines in 2014. du is also credited with du’s world-class teleport is the largest of its kind in the Middle East and ranked among the top teleports in the world by World teleport Association.

du is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Development Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

About Emirates Integrated Telecommunication Company PJSC (EITC)

The Emirates Integrated Telecommunications Company (EITC) was founded in 2005 as the UAE’s second licensed telecommunications provider. EITC is 39.5 percent owned by Emirates Investment Authority, 19.75 percent by Mubadala Investment Company PJSC, 19.5 percent by Emirates Communications and Technology LLC and the remaining by public shareholders. Listed on the Dubai Financial Market (DFM), the company trades under the name ‘du’.

Saugat Chatterjee
PR Lead (B2B) Commercial
du
Mobile: +971 55 936 7045
Email: saugat.chatterjee@du.ae

© Press Release 2018