Zain Bahrain deploys Ericsson's advanced network features to boost 4G and 5G user experience

Deployment of Ericsson dual-band AIR 4455 to increase data capacity, street macro coverage, and usage in dense urban areas to deliver advanced network

  
Image 1 - Mr. Ali Al-Yaham, Director Technology, Zain Bahrain

Image 1 - Mr. Ali Al-Yaham, Director Technology, Zain Bahrain

  • Higher data capacity will boost 4G and 5G user experience for customers in key locations in Bahrain 

Manama, Bahrain:  Zain Bahrain has selected Ericsson’s (NASDAQ: ERIC) dual-band 4T4R AIR 4455, an antenna-integrated radio solution to boost its 4G and 5G coverage in Manama.

The deployment of Ericsson AIR 4455 enables 5G through Ericsson Spectrum Sharing. Increasing capacity and user data rates; as well as strengthening Zain Bahrain’s network operations with a tailored solution designed for street macro coverage in dense urban centers.

Ericsson's AIR 4455 solution offers Zain Bahrain the opportunity to seamlessly bring connectivity to urban centers. As part of Ericsson Radio System, the street macro deployment solution is an integrated part of the network, with feature parity and end-to-end performance.

The deployment of Ericsson AIR 4455 will provide better data user experiences in Manama’s shopping centers and markets, thanks to the implementation of Ericsson Elastic Radio Access Network (Elastic-RAN). Moreover, this deployment is based on Centralized RAN (C-RAN), where several RAN Compute products located in centralized locations are connected and can be expanded by front haul fiber connectivity to radio units in remote locations, which made it possible to get the advantage of Elastic RAN.

Elastic–RAN was developed by Ericsson to specifically improve users’ mobile broadband experience through elastic coordination of users and cells. Ericsson's Elastic RAN is managed through software functionality, focusing on increased spectrum efficiency, full deployment flexibility, and elasticity.

Ultimately, Zain Bahrain will now serve dense, high foot-traffic areas in the country with improved 4G and 5G data rates, enhancing user experience. Additionally, Ericsson street macro solutions align with Bahrain Economic Vision 2030 to improve technology provisions and the Telecommunications Regulatory Authority’s (TRA) objective to minimize the visual visibility of 4G and 5G sites in Bahrain.

Mr. Ali Al-Yaham, Director Technology, Zain Bahrain, says: “We are committed to providing a world-class experience for our customers in Bahrain and the deployment of Ericsson’s street macro solution allows for a minimal additional footprint of our hardware in dense urban areas. In line with Bahrain Economic Vision 2030 and the TRA’s objective, we’re providing world-class 4G and 5G networks and improving our service to customers in busy areas.”

Mr. Wojciech Bajda, Vice President and Head of Ericsson GCC, says: “We are proud to partner with Zain Bahrain to deploy AIR 4455 in Bahrain. The agreement is a testament to our flexibility to find tailored solutions for customers across the region and it demonstrates Zain Bahrain’s continued confidence in our end-to-end solutions. We have collaborated to find a solution that is minimally invasive yet extends the user experience whether over 4G or 5G so that their data consumption is seamless and uninterrupted.”

-Ends-

For press inquiries, please contact:
Karen Paes
Gulf Marcom W.L.L
karen@gulfmarcom.com  

About Zain Bahrain:

Zain Bahrain, a telecommunications industry innovator focused on enhancing customer experience, was awarded a mobile telecom license on 22 April 2003 and commenced commercial operations on 28 December 2003. The operation promptly placed Bahrain on the world telecom map through the introduction of many mobile technology innovations that continue to this day with nationwide high-speed 4G LTE and 5G services being offered through the Kingdom's most advanced mobile network. Zain Bahrain, listed on the Bahrain Bourse (Ticker: ZAINBH), is part of Zain Group, a leading telecommunications operator across the Middle East and Africa, which provides mobile voice and data services to 48.9 million active customers as at 30 September 2020. With a commercial presence in seven countries, Zain operates in Kuwait, Bahrain, Iraq, Jordan, Saudi Arabia, Sudan, and South Sudan. In Morocco, Zain has a 15.5% stake in 'INWI,' through a joint venture. For more information, please email info@bh.zain.com  or visit: www.bh.zain.com 

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