02 July, 2015

Focus on Corporate Social Responsibility helps Dulsco become a Superbrand

Dubai, July 2nd, 2015: Dulsco, a regional leader in human resource and waste management solutions, has bagged the Superbrand award. Over 1,500 leading brands in the UAE vied for the Superbrands title, however, only 55 were declared Superbrands by the Brand Council. Dulsco is the only waste management company and among very few HR solution providers in the region to be awarded the Superbrand

Dulsco representatives receiving the recognition.

Dulsco representatives receiving the recognition.

Dulsco bags the Superbrand award this year making it one of the very few Emirati B2B companies in the region to win this honour
Dubai, July 2nd, 2015:Dulsco, a regional leader in human resource and waste management solutions, has bagged the Superbrand award. Over 1,500 leading brands in the UAE vied for the Superbrands title, however, only 55 were declared Superbrands by the Brand Council. Dulsco is the only waste management company and among very few HR solution providers in the region to be awarded the Superbrand status.

Commenting on Dulsco's entry into the Superbrands list, Mike English, Director, Superbrands ME said, "Dulsco is one of the very few Emirati B2B brands to enter the Superbrands list this year. We are noticing a steady increase in local brands like Dulsco making their mark. This definitely proves that companies in the region are focusing on their brand strategy and meaningful engagement with the target audience.  We are pleased to welcome Dulsco into the Superbrands list.

"Dulsco is delighted to receive the Superbrand status in the services sector this year. The Superbrands list includes some of the best names in the industry with rich industry credentials and we are pleased to be part this exclusive list. Dulsco has always placed keen emphasis on its values of social contribution and environment awareness. These tie back into our robust Corporate Social Responsibility program. We are pleased that our focus and investment on CSR is yielding results. Getting this award in our 80th year makes it even more special", said S.Balakumar, Managing Director, Dulsco.

"Following a strict deliberation and voting process by the UAE Superbrands Council, the Superbrand recognition has further strengthened Dulsco's position in the marketplace, making it one of the only waste management company and among very few HR solution providers in the region to be awarded the Superbrand status", added Balakumar.

The Superbrands organization is an internationally-renowned authority and arbiter of branding excellence. The Superbrand program shortlists promising awardees based on three criteria: quality, distinction, and reliability, along with measuring factors like market dominance, public relations, longevity, customer loyalty, brand visibility, market acceptance, among other parameters.

About DULSCO LLC.
DULSCO is a pioneering UAE-based limited liability company with 80 of experience in the regional business environment. With a workforce of over 12,000 employees, the company has grown with the region and has established itself as a premier service provider. It prides itself in offering human resource solutions and waste management services to its customers in the UAE and in Qatar. The company's commitment to its diverse clientele is reflected in its management system certifications such as ISO 9001:2008 for Quality, ISO 14001:2004 for Environment, and OHSAS 18001:2007for Health and Safety. DULSCO is a key player in the UAE's economic development and an important contributor to the country's social development. To keep pace with industry demands and to offer better services across the region, DULSCO has established offices in Dubai, Abu Dhabi, Al Ain, Fujairah, Sharjah, Ras Al Khaimah, besides the joint venture company in Doha, Qatar.

For more information and media enquiries please contact:
Prem A. Ramachandran
Managing Director,
White Water Public Relations
GSM: 0097150-4537253,
PO. Box 18936, Dubai, UAE
Email: prem@whitewaterpr.com,         
Website: www.whitewaterpr.com.

© Press Release 2015

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