BEIJING - China's banks extended surprisingly fewer new yuan loans in July, while growth of money supply and total social financing also slowed, raising pressure on the central bank to ease policy further to support the slowing economy.

The drop in new loans was likely exacerbated by seasonal factors.

Chinese regulators have been trying to boost bank lending and lower financing costs for over a year, especially for smaller and private companies which generate a sizeable share of the country's economic growth and jobs.

But some analysts say credit demand has not picked up as much as expected, possibly due to weak domestic orders and the deepening U.S.-China trade war, reinforcing views that more growth boosting measures will be needed to spur investment and stabilise activity.

"Total social financing and bank loans are significantly lower than expected, dragged by off-balance sheet businesses and short-term corporate loans," said Li Qilin, an economist at Lianxun Securities.

Chinese banks extended 1.06 trillion yuan ($150.06 billion) in new yuan loans in July, down from June and falling short of analysts' expectations, according to data released by the People's Bank of China on Monday.

Analysts polled by Reuters had predicted new yuan loans would fall to 1.25 trillion yuan in July, from 1.66 trillion yuan in the previous month.

Chinese banks usually make fewer loans in July after ramping up lending in June, but the data was lower than the tally in July 2018, when banks doled out 1.45 trillion yuan in new loans.

Household loans, mostly mortgages, fell to 511.2 billion yuan in July from 671.7 billion yuan in June, while corporate loans tumbled to 297.4 billion yuan from 910.5 billion yuan.

Broad M2 money supply in July grew 8.1% from a year earlier, central bank data showed, below estimates of 8.4% seen in the Reuters poll. It rose 8.5% in June.

Outstanding yuan loan grew 12.6% from a year earlier. Analysts had expected 12.8% growth, slower than June's 13.0%. Some analysts say the annual comparison is a better way to assess trends in China's credit growth, rather than more volatile monthly readings.

MORE POLICY EASING EXPECTED

Growth of outstanding total social financing (TSF), a broad measure of credit and liquidity in the economy, slowed to 10.7% in July from a year earlier and from 10.9% in June.

TSF includes off-balance sheet forms of financing that exist outside the conventional bank lending system, such as initial public offerings, loans from trust companies and bond sales.

In July, TSF fell to 1.01 trillion yuan from 2.26 trillion yuan in June. Analysts polled by Reuters had expected 1.5 trillion yuan.

To free up more funds for lending and accommodate local government project financing, most analysts still expect the central bank will cut banks' reserve requirement ratios (RRR) further in coming months, on top of six reductions since early 2018.

The central bank has pledged to improve its policy transmission mechanism to support small and private firms.

"The People's Bank (of China) will need to push down interest rates more aggressively if it is to generate the kind of pick-up in lending that successfully put a floor beneath growth during previous loosening cycles," Julian Evans-Pritchard, senior China economist at Capital Economics, said in a report.

The weighted average lending rate for companies and home buyers fell 3 basis points in the second quarter to 5.66%, after a rise of 5 basis points in the first quarter, the central bank said in a policy report on Friday.

Sources told Reuters recently that more aggressive action such as interest rate cuts are a last resort, as it could fuel a sharper build-up in debt.

Highlighting debt concerns, the Politburo, a top decision-making body of the Communist Party, took the unusual step last month of announcing it would not use the property market as a form of short-term stimulus. And regulators said last week they had launched nationwide bank inspections to determine if loans have been used illegally to fund property investment.

TRADE WAR

But analysts say continued policy support is needed, especially after a month-long trade truce with the United States was shattered earlier this month, when President Donald Trump vowed to impose a 10% tariff on $300 billion of Chinese imports from Sept. 1. The move would extend levies to effectively all of the goods China exports to the United States.

Despite prodding from Beijing, several bankers have told Reuters they have little appetite to lend to smaller companies due to the uncertain economic outlook, the trade war and a years-long drive to purge risks from the financial system. Some firms also say banks are sharply reducing credit lines.

China' economic growth slowed to a near 30-year low of 6.2% in the second quarter. Many analysts had expected a steadying in the second half as earlier stimulus measures started to kick in, but Trump's latest tariff threat is likely to weigh further on exporters and their domestic supply chains.

(Reporting by Beijing Monitoring Desk and Kevin Yao Editing by Jacqueline Wong) ((judy.hua@thomsonreuters.com; 8610-6627 1297; Reuters Messaging: judy.hua.thomsonreuters.com@reuters.net))