|07 April, 2019

Emirates Islamic becomes world's first Islamic bank to launch banking via WhatsApp

The bank's customers will now able to conduct daily banking activities via WhatsApp in a seamless and hassle-free manner

Suhail Bin Tarraf, Chief Operating Officer at Emirates Islamic

Suhail Bin Tarraf, Chief Operating Officer at Emirates Islamic

Dubai: Emirates Islamic has announced the launch of Chat Banking services for customers via WhatsApp, marking a global first in the Islamic banking sector.

The bank’s customers will now able to conduct daily banking activities via WhatsApp in a seamless and hassle-free manner. The Chat Banking solution, supported by Infobip,  further enhances Emirates Islamic’s suite of digital banking channels and allows customers to use features such as checking account balances and temporarily blocking or unblocking of an existing card.

“As the first Islamic bank in the world to launch a WhatsApp banking solution for customers, we have further cemented our position as an industry innovator and digital frontrunner in the Islamic banking sector,” said Wasim Saifi, Deputy CEO - Consumer Banking and Wealth Management at Emirates Islamic.

“The launch of Chat Banking via WhatsApp reflects our commitment to digitising our services and building customer engagement via social media platforms. Emirates Islamic will continue to develop innovative and technology-driven solutions that will enable the migration of our customers from branches to digital channels, in line with the Smart Dubai agenda.”

The bank has successfully integrated its core systems with the WhatsApp Business solution.All messages on Emirates Islamic's verified WhatsApp Business account are encrypted, ensuring confidentiality and security. To ensure a safe and secure banking experience, customers should always check for the green badge next to the Emirates Islamic name on the chat.

Suhail Bin Tarraf, Chief Operating Officer at Emirates Islamic added, “The introduction ofChat Banking services via WhatsApp is part of our long-term strategy to shift the majority of our transactions towards mobile and online channels. As part of our commitment to bringing banking innovation to UAE customers, we have introduced several ‘first to market’ solutions – we were the first Islamic bank in the country to launch a mobile banking app and the first to provide three major wallets, namely Apple Pay, Google Pay and Samsung Pay to our customers.”

To subscribe to this service, customers are requested to SMS ‘WhatsApp’ to 4451 using their registered mobile number or alternatively they can subscribe through Mobile or Online Banking.

-Ends-

About Emirates Islamic:
Emirates Islamic (DFM: EIB), part of Emirates NBD Group, is one of the fastest growing banks in the UAE. Established in 2004 as Emirates Islamic Bank, the bank has established itself as a major player in the highly competitive financial services sector in the UAE.

Emirates Islamic offers a comprehensive range of Shari’a-compliant products and services across the Personal, Business and Corporate banking spectrum with a network of 60 branches and 208 ATMs/CDMs across the UAE. In the fast growing area of online and mobile banking, the bank has the reputation as an innovator, being the first Islamic bank to launch a mobile banking app and the first Islamic bank to offer Apple Pay in the UAE.

Emirates Islamic has consistently received local and international awards, in recognition of its strong record of performance and innovation in banking. The bank won the prestigious Euromoney award for innovation in Islamic Finance in 2015 and Global Finance’s Innovator in Islamic Finance award for EI trade, the world’s first Shari’a-compliant online trade finance and supply chain platform. The bank has won several industry accolades in 2017, including Service Olympian Award for ‘Most Improved Website’ and ‘Best Social Media Reach’. In 2018, Emirates Islamic was named ‘Best Islamic Bank” in the UAE by Global Finance and ‘Best Islamic Banking Brand’ by Global Brands Magazine. The bank has also claimed the ‘Best Mobile Banking app’ award, and the ‘Best Islamic Card’ for its Emarati Credit Card at the Banker Middle East Product Awards 2018.

As part of its commitment to the UAE community, the Emirates Islamic Charity Fund provides financial aid to those in need, with a focus on food, shelter, health, education and social welfare contributions.

For further information please visit www.emiratesislamic.ae 

Or please contact:
Amina Al Zarooni
Media Relations Manager, Emirates Islamic
Tel: 971 4 4397430; Mob: 971 56 6405080
Email: AminaAlZarooni@emiratesislamic.ae 

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