Amman, 19 May 2013 - Jaguar Land Rover today further enhanced their Middle East test programme by opening a new GBP one million (USD 1.5 million) engineering test centre in Dubai, UAE, to conduct extreme hot weather vehicle research, development and testing.
With temperatures in the desert typically reaching 48 to 50 degrees Celsius in the summer months, the new 11,120 sq. ft. facility in the Al Barsha area of Dubai will offer a comprehensive range of tests including durability, calibration and hot weather testing for heat and humidity. The engineering team at the centre will also test powertrains, chassis, and heat and ventilation systems, as well as the off-road and sand driving capability of Land Rover's unique Terrain Response system.
Jaguar Land Rover has a network of five global test facilities: Dubai, UAE; Nurburgring, Germany; Arjeplog, Sweden; Phoenix and International Falls; USA.
Jaguar Land Rover Director of Engineering Technical Services, Martyn Hollingsworth, said, "Jaguar Land Rover has ambitious plans for growth, and since 2008, we have been investing to enhance our engineering capabilities to help us deliver an unprecedented number of new and revamped Jaguar and Land Rover models.
Hollingsworth continued, "Our new facility in Dubai is four times the size of the previous test centre, and will enable us to enhance our testing of future products and technologies. The engineering team is focused on the quality and durability of our products and an important part of this is rigorous environmental testing of our vehicles to ensure they can withstand even the harshest conditions."
Jaguar Land Rover MENA Managing Director, Robin Colgan, added, "We are delighted at the expansion of Jaguar Land Rover's test facilities in the Middle East. Dubai offers some unique and very challenging environmental conditions, so if a vehicle passes our tests here, we know it will perform in any hot climate environment. The new facility will be crucial to the company's continued success, as every model for the European and MENA markets will be certified here in Dubai following thorough testing before going into global production."
In turn, Amjad Saeed, General Manager of Mahmoudia Motors[m1] - the sole and official distributer of the Jaguar and Land Rover brands in Jordan - stated, "Continuously developing Jaguar Land Rover's test programmes is key to ensuring that our cars are designed to suit varying climate conditions in different markets. This also guarantees that Jaguar and Land Rover cars provide their owners with unparalleled durability and seamless performance in the long run."
About Mahmoudia Motors
Established in Jordan in 1999 under the umbrella of Mahmoudia Group, Mahmoudia Motors is one of the Kingdom's leading car dealerships and the sole and official dealer of Jaguar, Land Rover and Volvo vehicles. Providing the local market with premium luxury cars, Mahmoudia Motors is a name synonymous with innovation, unparalleled sophistication, powerful performance and unrivaled safety standards, positioning it at the helm of its industry. Mahmoudia Motors prides itself on being a customer-centric Company, and over the years, it has consistently been recognized by numerous prominent regional dealership awards for its exceptional after sales customer services.
This press release has been distributed by Bidaya Corporate Communications on behalf of Mahmoudia Motors.
For more information or assistance, please contact us at:
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© Press Release 2013
