15 April 2013
An authentic taste of Italy is now available at Deira City Centre with the unveiling of popular eatery Carluccio's, including a delicious selection of pizza exclusive to Carluccio's in the UAE.

The smallest Carluccio's outlet in the world, what it lacks in size it makes up in character, with a family-friendly yet sophisticated caffè atmosphere that Carluccio's diners are accustomed to.

Visitors to the third busiest mall in Dubai can now stop in for breakfast, lunch, dinner or just a coffee and a snack at Carluccio's, which is ideally situated in the main atrium.  A selection of deli products, specially imported from Italy, and a takeaway counter makes this a great destination for shoppers and those working locally.

Carluccio's DCC has an extensive menu of delicious Italian delicacies, including pizzas, pastas, seafood, salads and desserts. Takeaway options, including sandwiches and paninis, are already proving popular for those on the go, while counter seating is great for people looking for a quick bite to eat.

Duncan Muir, senior business manager for Carluccio's, comments: "Carluccio's brings a new type of cuisine to Deira City Centre and we're already seeing how popular the pizza and takeaway menus are. For busy shoppers and those working locally, this is the ideal place to relax, enjoy an authentic Italian meal and forget that you're in a busy mall."

Carluccio's Deira City Centre is located on the first floor main atrium, opposite the main entrance to Carrefour, and is open seven days per week from 9am until midnight. The restaurant can be contacted on 04 2501950.

This launch brings the total number of Carluccio's outlets in Dubai to five, including the recently opened Dubai International Airport terminal 3 outlet.

Carluccio's
Carluccio's is the acclaimed Italian caffè, restaurant and foodshop.  There are now five Carluccio's restaurants in Dubai - the first opened in the prestigious Boardwalk in Dubai Mall in March 2009, followed by Mirdif City Centre in March 2010, and Dubai Marina Mall in April 2010.  Dubai Airport terminal 3 and Deira City Centre opened in early 2013. Carluccio's made its first venture further afield in the GCC in late 2010, opening an outlet in Doha, Qatar.

Carluccio's deli is unrivalled in Dubai - offering an enticing selection of fresh meats, cheese, salads, olives, tarts and baked food items, in addition to a range of take-away dishes.  The foodshop offers a range of specially imported products from Italy.

Foodmark
Foodmark is the food and beverage division of the Landmark Group - the iconic retail chain based in the Middle East.

Established in 2007, Foodmark operates a number of internationally franchised restaurants within the UAE, Kuwait and Qatar including Carluccio's, Mango Tree, Zafran, Chi'Zen, Ushna and Max's Restaurant. 

Foodmark also has joint ventures with The Meat Company, La Gaufrette and Bazerkan. 

This brings the total number of outlets to 31.

About Landmark Group
Founded in 1973 in Bahrain, the Landmark Group has successfully grown into one of the largest and most successful retail organizations in the Middle East and India. An international, diversified retail and hospitality conglomerate that encourages entrepreneurship to consistently deliver exceptional value, the Group operates over 1300 outlets encompassing over 20 million square feet across the GCC, India, Egypt, Turkey, Jordan, Lebanon, Yemen, Libya, Nigeria, Sudan, Kenya, Tanzania and Pakistan.

Landmark Group has a strong workforce of 40,000 employees and provides a value-driven product range for the family through its retail concepts: Centrepoint, Babyshop, Splash, Shoe Mart, Lifestyle, Beautybay, Iconic, Emax, Home Centre, Q Home Décor, Candelite, Max, and Shoexpress. In addition to the brands developed in-house, the Group also holds the franchise rights for some of the world's leading fashion and footwear brands in the countries where it operates.

The Group has also diversified in the leisure, food, hospitality and healthcare segments with Fun City, Spaces, Citymax Hotels, Fitness First, Balance Wellbeing 360, Foodmark, the restaurant division, which operates the Group's own and franchise food outlets and iCare Clinics, primary healthcare clinics for the family.

For more information please visit, www.landmarkgroup.com

Media Contact:
Shaye Ueckermann
Fifth Ring
e: Shaye.ueckermann@fifthring.com
t:+971 4 372 0126
M: +971 56 170 2303

© Press Release 2013