•Largest participation reflects company's growing market share in the digital print industry
•First-ever Middle East Insight Research Report to be revealed at Gulf Print & Pack
•Canon to showcase strong portfolio of industry-firsts in terms of solutions
Dubai, UAE, 24 March 2013: At this year's Gulf Print & Pack, Canon Middle East will cement its position as the leading solutions provider to the digital printing market with its largest ever presence. The 1000 m² Canon stand, which will also incorporate Océ as part of the Canon Group, is the largest exhibitor and gold sponsor at Gulf Print & Pack, the region's premier biennial show dedicated to the printing, graphics and packaging industry.
The stand's focus will be on enabling customers to see the bigger picture and the business opportunities it presents, especially in growth areas such as cross media communications. Canon will showcase innovative applications and highlight customer successes on the stand. In addition, Canon will provide new research and insight to help its customers better understand their own customers, the buyers of print.
"Canon's focus at Gulf Print & Pack 2013 will be on helping commercial printers actively use their digital investments as a catalyst to accelerate their business growth by providing them with research and insight into what is important to their customers," says Naoshi Yamada, Deputy Managing Director, Canon Middle East. "Our goal is to help them better understand their customers and with our unmatched portfolio, our confidence in the future of print and our investment in helping our customers to develop their businesses, we're uniquely positioned to do that."
"We will be showcasing vertical market turnkey solutions and new ideas for applications based on our understanding of our customer's needs and our commitment to adding real value to their business. Canon is known for consistently developing superior professional print technology products, solutions and business development tools that help professional printers to evolve their businesses. During the event Canon will utilise Gulf Print as a platform to leverage its understanding of the Middle East print customer's business requirements by providing customised solutions par excellence," added Yamada.
Canon Middle East Insight Report
A further source of inspiration for visitors to the stand will be Canon's first edition of the Middle East Insight Report, the full details of which will be revealed to customers at the show. The findings of the research will give insight into print buyers' purchasing requirements, expectations of print providers and views on the value of print in the communications mix.
Canon will use the Middle East Insight Report to shape the support it gives to customers who visit the Canon stand at the show to ensure they are equipped to communicate the full potential of their digital print capabilities to their own customers - the buyers of print. With access to this invaluable intelligence, Canon's customers will be able to make informed decisions about how better to support their existing customers and the best approach to take to win new business.
"Gulf Print has become a major milestone event for the Middle East print industry and one that Canon Middle East eagerly anticipates. Canon will be showcasing its entire line-up of products including Océ with its biggest ever presence at this year's event underlining its commitment to the professional print market," said Hendrik Verbrugghe, Marketing Director, Canon Middle East.
Canon will be present in Hall 3, Stand E1 at the four day event held at Dubai World Trade Centre from 8th to 11th April, 2013.
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About Canon Middle East
Canon Middle East, a subsidiary of Canon Europe, is the operational headquarters for Canon in the Middle East and North Africa and is based in Dubai, UAE.
Founded in 1937 with the specific goal of making the best quality camera available to customers, Canon's tireless passion for the Power of Image has since extended its technology into many other markets and has established it as a world leader in both consumer and business imaging solutions. Its solutions comprise products, ranging from digital compact and SLR cameras, through broadcast lenses and portable X-ray machines, to multi-function and production printers, all supported by a range of value added services.
Canon invests heavily in R&D to deliver the richest and most innovative products and services to satisfy customers' creative needs. From amateur photographers to professional print companies, Canon enables each customer to realize their own passion for image.
Canon believes that considering the interests of society and the environment is an integral part of good business practice. This is embodied in its corporate philosophy Kyosei - 'To live and work together for the common good'.
Further information about Canon Middle East is available at: www.canon-me.com
© Press Release 2013



















