Abu Dhabi, United Arab Emirates: World Luxury Fashion Week, Abu Dhabi, continues to attract big name designers, and lauds the recent signing of the acclaimed Amato, the renowned Dubai-based designer who completes the four day event schedule.
Amato joins an already impressive list of local and international fashion flair which includes Carolina Herrera NY, DAS Collections, Ermanno Scervino, Herve Leger, Nina Ricci, Paul Ka "Black Carpet" Collection and Walid Atallah.
Amato's collection will jet in from Los Angeles just in time for World Luxury Fashion Week.
Dubai-based, Amato, meaning "beloved", has amazed glamorous fashion crowds globally with consistently fabulous and unique collections of bespoke gowns by the creative master, Furne One. Since its establishment in 2002, Amato's avant-garde designs have continuously pushed the boundaries in the style stakes. Infusing the classic, the unconventional, the east and the west, the couture brand has sky-rocketed up the fashion barometer in Dubai and beyond. With well-received shows in LA, London and Miami, Amato has morphed from a local fashion favourite to a respected global player.
Comments Furne One, "From ethereal bridal wear to playful prêt-a-porter, Amato collections are all about celebrating the real woman - expressive, opinionated, and quirky with soaring self-respect and the confidence to revel in the power of her femininity. As a UAE-based designer, I am looking forward to participating in an event like WORLD LUXURY FASHION WEEK that celebrates the region's position as a key hub for the luxury fashion market."
Amato boasts a long list of international clientele that includes supermodel Heidi Klum and Singing sensations Katy Perry, Jennifer Lopez, Nicki Minaj, Shakira, Nicole Scherzinger, Neon Hitch, and Amber Rose.
World Luxury Fashion Week, in a move which demonstrates the importance of high quality production standards, recently announced an agreement with MMG Eventz, arguably the most well respected fashion show production house in the UAE. "Our team will work closely with World Luxury Fashion Week to ensure the very best production standards, exceed the expectations of an event of this calibre", said Managing Director Gosia Golda.
WORLD LUXURY FASHION WEEK is supported by iconic partners Abu Dhabi Motors, BMW, Rolls-Royce Motor Cars, Jumeirah at Etihad Towers, Rowenta, Hästens International, Etihad Airways and Avenue at Etihad Towers (Abu Dhabi's first luxury shopping destination).
A limited number of VIP hospitality options are available for WORLD LUXURY FASHION WEEK at hospitality@worldfashiongroup.com or +971 (0)2 406 9594. For Official Travel Packages, kindly contact Bhaskar Akella from Abu Dhabi Travel Bureau on bhaskar@atbholidays.ae or +971 (0)2 6338700.
www.worldluxuryfashionweek.com
WORLD LUXURY FASHION WEEK EVENT PARTNERS
Abu Dhabi Motors is the sole dealer of Rolls-Royce Motor Cars in Abu Dhabi and Al Ain.
Abu Dhabi Motors is known for creating the ultimate in motoring services. Because purchasing a Rolls-Royce vehicle is an exceptional experience, Abu Dhabi Motors has never compromised on its core value to provide its customers with "Excellence" in everything they do from the moment a customer purchases the vehicle - this to Abu Dhabi Motors is the beginning of a relationship which they value.
The UAE Capital has earned an international reputation as one of the leading representatives of the world's pinnacle automotive brands, and as the top Rolls-Royce dealer in the region, which highlights Abu Dhabi's position as a hub for luxury in the region and underpins the UAE Capital's appetite for the Ultra-luxury car segment.
www.rolls-roycemotorcars-abudhabimotors.com
Jumeirah at Etihad Towers is the first Jumeirah hotel to open in Abu Dhabi. The dramatic sculptural form and spectacular design innovation has set the new scale for luxury experiences in Abu Dhabi.
Situated in the progressive, sophisticated international city of Abu Dhabi and with a magnificent beachside setting, the Etihad Towers development is made up of five towers - three residential towers, one office tower, and the Jumeirah at Etihad Towers hotel.
www.jumeirah.com/en/Hotels-and-Resorts/Destinations/Abu-Dhabi/Jumeirah-at-Etihad-Towers/
Etihad Airways, the national airline of the United Arab Emirates, began operations in 2003, and in 2011 carried 8.3 million passengers.
From its hub at Abu Dhabi International Airport, Etihad Airways serves 86 passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America, with a fleet of 67 Airbus and Boeing aircraft, and over 90 aircraft on firm order, including 10 Airbus A380s, the world's largest passenger aircraft.
Etihad Airways also hold equity investments in airberlin, Air Seychelles, Virgin Australia and Aer Lingus.
Rowenta, a leading German brand creates products with a streamlined design that convey a sense of well-being, beauty and intelligence. The brand translates this on each and every appliance be it a steam iron, garment steamer or hair stylers.
Rowenta is a brand of Groupe SEB.
At Hästens, the mission is to change the world through sleep. To deliver the best sleep in the world, the best bed is created. And as Sweden's oldest manufacturer of beds, Hästens has been perfecting it since 1852. Hästens make beds like no other - by hand in Sweden, using pure natural materials. The unique interaction between the natural materials gives a better, more healthy life. In a Hästens you fall asleep faster with a higher quality of sleep. You actually add years to your life, 8 hours at a time. You even become smarter overnight and you wake up more attractive than you were before going to bed. As evidence of quality and environmental sustainability, Hästens is exclusive among bed manufacturers by being Swan certified as well as being proud Purveyor to H.M. the King of Sweden. www.hastens.com
FOR ANY MEDIA QUERIES KINDLY CONTACT:
Press Office
World Fashion Group
Tel: +971 (0)2 406 9594
kirsty@worldfashiongroup.com
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© Press Release 2012
