Launch adds greater flavor to Abu Dhabi's high demand for cinema

Abu Dhabi - U.A.E 28 April 2013: H.H Sheikh Hamdan Bin Saeed Bin Zayed Al Nahyan, had  inaugurated, Al Wahda Cinema in Al Wahda Mall yesterday in presence of H.E Lokesh MK-Indian Ambassador to the UAE, MK Yousuf Ali-Chairman-EMKY Group, Mr. M.Kabeer- Managing Director-Oscar Cinemas and other dignitaries. Launched under the patronage of of H.H. Sheikh Saeed Bin Zayed Al Nahyan, the much awaited multiplex adds a new flavour to the cinema scene in Abu Dhabi, as the state-of-the-art multiplex brings to audience a greater choice of Hollywood, Arabic, Bollywood and regional Indian cinema.

Commenting on the launch of Al Wahda Cinema, H.H Sheikh Hamdan Bin Saeed Bin Zayed Al Nahyan said: "Al Wahda Cinema brings to Abu Dhabi the latest and the best in cinematic exhibition. The cinema adds to the entertainment choices available for the people as it offers something for everyone. With Abu Dhabi fast expanding in terms of population and evolving into a major tourist, business and cultural centre, we require rest of the infrastructure to be in- step with the fast paced development."

The nine-screen multiplex with 1500 seats, Al Wahda Cinema has been designed to give  customers the best cinematic experience and an exceptional customer service. The sprawling multiplex offers customers many enhanced features like a highly spacious 10,000 sq ft lobby, an eclectic multi-cuisine food court and multiple seating alternatives-premium, VIP and value-oriented. The cinema offers luxury and exclusivity in the form of pearl suites that offers maximum privacy, recliner bush-back seats, touch-button call board systems for immediate customer service along with gourmet meals to satisfy the palates. 

The technological advancement comes in the form of high-resolution 4K digital projection systems, immersive digital 3D content, Dolby sound and fully digital cinema screens with a choice of premium, VIP and value-oriented seating alternatives. Luxury and comfort highlight the project with recliners, bush back seats, touch- button call board systems along with gourmet food.

Commenting on the launch M.M Kabeer, managing director of Oscar Cinemas L.L.C exhibiting  Al Wahda Cinema said: "Al Wahda Cinema has been designed with a complete focus on the customer. Every aspect of the property has been coordinated to enhance the best customer experience. The multiplex will full-fill the soaring demand for high quality cinema experience. Al Wahda Cinema will provide an all-encompassing experience for Abu Dhabi cinema buffs, gratifying their varied needs. The best in technology is only enhanced by the exceptional customer service. "

"I am absolutely delighted at the opening of Al Wahda Cinema in this mall. I love coming to Al Wahda Mall but being a crazy movie buff always wished there was a cinema around. With the new cinema, I will be hanging around here more often with my friends to catch the latest Arabic, Hollywood and Bollywood movies. I just love action movies specially the Bond series," said Amr Khatab, a 22 year old business graduate.

About Oscar Cinemas:
Oscar Cinemas LLC is amongst the leading exhibitors of cinema in the UAE with 18 screens across Abu Dhabi. The company specializes in managing multiplexes that offer movie lovers an enhanced cinematic experience both in terms of technology and comfort. The company's portfolio includes multiplexes in Al Foah, Al Raha and Al Wahda malls. Oscar Cinema's latest offering Al Wahda Cinema is the biggest investment with the project envisaged to set a benchmark in cinema exhibition in the capital city. The company is on an aggressive expansion mode and aims to set-up a chain of cinemas across the UAE.

Media Contacts:
Shazia Kamili
Media Agency Middle East
shazia@mediageancyme.com
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© Press Release 2013