Jul 16 2011 |
more articles from
|
Toyota Sequoia TV Commercial Campaign launched on social media
Jeddah,KSA, 16th July, 2011: Abdul Latif Jameel Co. Ltd. (ALJ), exclusivedealer of Toyota vehicles in Saudi Arabia, has turned to Facebook for thelaunch of its new TV commercial campaign for Toyota Sequoia 4x4.The TVadvertisement was filmed in Dubai in April, with the Toyota team travelling tothe UAE to choose the best actors participating in a performance test.
AdelEzzat, marketing executive director, ALJ, said: "It is a new idea that weadopted to communicate with the target audience through a creative commercialcampaign, targeting not just Saudi Arabia but entire Arab world. Awards andprizes will be given each week for people who comment or interact with images orvideo clips on the social media website."
He added:"After we introduced Sequoia 4x4 and FJ Cruiser vehicles at the final match ofCrown Prince Cup, in front of over 30,000 spectators and millions of televisionviewers, we managed to be the first in achieving leadership through Toyota 's4x4 stands located at the playground track. More projects are being finalizedand we will announce the details soon."
To participate in the campaign, please registeron the official site of Abdul Latif Jameel Company - Toyota on Facebook: http://www.facebook.com/ToyotaALJ
© Press Release 2011
Zawya Comment Policy
-
Zawya encourages you to add a comment to this discussion. You agree that when you add content to this discussion your comments will not:
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse. - The content posted on www.zawya.com is created by members of the public. The views expressed are theirs and unless specifically stated are not those of Zawya. Zawya reserves the right to review all comments prior to posting and edit or delete any contribution, but Zawya is not responsible for and can not be held liable for any content posted by members of the public on www.zawya.com.
- Zawya is not responsible for the availability or content of any third party sites that are accessible through www.zawya.com. Any links to third party websites from www.zawya.com do not amount to any endorsement of that site by Zawya and any use of that site by you is at your own risk.
- By submitting your comment, you hereby give Zawya the right, but not the obligation, to post, air, edit, exhibit, telecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comments worldwide, in perpetuity.
Copyright © 2012 Zawya Ltd. All rights reserved. |
provided by www.zawya.com |
Post Your Comment