Jul 12 2011 |
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Emke Group expands restaurant business
By VM Sathish Emke Group , the parent company of Lulu Supermarkets and hypermarkets, is expanding its restaurant business with the opening of another outlet under new brand in Al Barsha, Dubai, on Tuesday.Tablez Food Company, group's subsidiary, will open three new high-end restaurants in the UAE and has ambitious growth plans for the UAE, GCC and Indian subcontinent, said Shafeena Yousuf Ali, Chief Executive Officer, after opening the first 5,000 square feet Pepper Mill Restaurant.
The group already owns a small restaurant called Bloomsburry's in Abu Dhabi.
She said Tablez flagship stores will first be rolled out in GCC and India - where the group has a dominant presence of Lulu shopping malls, hypermarkets and supermarkets - before taking the brand worldwide. The group enjoys location advantage in different parts of the UAE as the parent company has outlets all across the UAE, GCC and plans to have the biggest retail market in India.
"We want to be exclusive to Lulu outlets, but in terms of business we are just tenants and buyers of our raw material from the supermarket chain. We also plan to open Catch, a high-end sea food restaurant, in Mushriff Mall, Abu Dhabi. We have many ideas in the food industry and major expansion is planned before 2012," she said.
Along with Lulu Group International, Tablez will expand to India where the group is opening the country's largest shopping mall -- which will have 1.8 million sq. metres of retail space - in Kochi. "The mall is a gateway for Tablez to showcase our concepts into the Indian market. The projects around the GCC include three new malls in Kuwait, three in Oman, two in Saudi Arabia one each in Qatar, Egypt, Yemen and Bahrain," Shafeena said.
© Emirates 24|7 2011
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