May 15 2011 |
more articles from
|
Samsung Launches Youth Education Initiative in Upper Egypt
Cairo, Egypt - May 15, 2011 - Samsung Electronics Co., Ltd. Egypt, a market leader and award-winning innovator in consumer electronics, recently launched a new CSR initiative to empower the technological skills of Upper Egypt's children under its campaign, "Samsung Hope for Children." Building on the momentum of recent events in Egypt, Samsung will inspire Upper Egypt's children to become active members of the society by providing them with the necessary communication tools that will allow them speak their minds freely. As such, Samsung Egypt has partnered with the Association of Upper Egypt for Education & Development (AUEED) to provide state-of-the-art IT equipment and IT training to schools in Upper Egypt, one of the poorest rural areas in the country.
"Samsung believes that supporting the advancement and development of this generation's skills through technology is the first step to shaping a community's future," commented Duke Park, General Manager of Samsung Electronics Egypt. "The recent events in Egypt were largely inspired by the youth and through their use of technology, they have made the society take a leap towards freedom of speech. Samsung feels that this new generation deserves every opportunity to succeed in achieving their goals of creating a new Egypt and this is why we are thrilled to help by providing Samsung's innovative technology to underprivileged rural communities in Upper Egypt."
In collaboration with AUEED, Samsung will provide financial and technological aid to schools in Upper Egypt creating a modern learning environment for the children to allow them to redefine and broaden their thinking, behavior and skills. By doing so, this will help them to interact effectively with the world and the people around them, comprehending their opinions and point of views in life. AUEED was established in 1940 and is a non-profit, community-based organization working in Upper Egypt to empower local communities. Samsung Egypt will educate and equip around 11,200 students in 34 private primary schools operated by AUEED in Upper Egypt with the technology tools that will allow them to be intellectually challenged while providing them with a realistic snapshot of what the world looks like.
-Ends-
About Samsung Electronics Co., Ltd.
Samsung Electronics Co., Ltd. is a global leader in telecommunication and digital convergence technologies with 2009 consolidated sales of US$116.8 billion. Employing approximately 188,000 people in 185 offices in 65 countries, the company is recognized as one of the fastest growing global brands and a leading producer of mobile phones. For more information, please visit: www.samsung.com.
Mona Seif -
Trans - Arabian Creative Communications (TRACCS)
28 Wadi El Nile Street / Floor 1, Suite 2 / Mohandiseen, Cairo, Egypt
Tel: +20.23.304.6860 / +20.23.304.6870
Fax: +20.23.303.1219
E-Mail: mona.seif@traccs.net
For enquiries about Samsung, please contact
Mr. George Seddik
Head of Corporate Marketing
Samsung Electronics Egypt
Samsung Cairo Office Zahreet El Maadi Tower
Corniche El Nile, Maadi, Cairo, Egypt
Tel: +20 22 528 5970 Ext: 240
Mob: +2 018 155 0366
Email: george.sedik@samsung.com
© Press Release 2011
Zawya Comment Policy
-
Zawya encourages you to add a comment to this discussion. You agree that when you add content to this discussion your comments will not:
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse. - The content posted on www.zawya.com is created by members of the public. The views expressed are theirs and unless specifically stated are not those of Zawya. Zawya reserves the right to review all comments prior to posting and edit or delete any contribution, but Zawya is not responsible for and can not be held liable for any content posted by members of the public on www.zawya.com.
- Zawya is not responsible for the availability or content of any third party sites that are accessible through www.zawya.com. Any links to third party websites from www.zawya.com do not amount to any endorsement of that site by Zawya and any use of that site by you is at your own risk.
- By submitting your comment, you hereby give Zawya the right, but not the obligation, to post, air, edit, exhibit, telecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comments worldwide, in perpetuity.
Copyright © 2012 Zawya Ltd. All rights reserved. |
provided by www.zawya.com |
Post Your Comment