Apr 19 2011 |
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'Jordan is Beautiful' campaign launched
By By Khetam Malkawi AMMAN - Jordanians planning to spend their vacations in the country can avail of discounted offers at tourism sites across the Kingdom under the "Jordan is Beautiful" campaign that was launched on Monday.Organised by the Ministry of Tourism and Antiquities in cooperation with the Federation of Tourism Associations, the campaign will provide offers all year-round, according to Minister of Tourism and Antiquities Haifa Abu Ghazaleh.
She said the campaign provides 26 programmes with the aim of promoting domestic tourism and encouraging Jordanians to spend their holidays in the Kingdom.
At a press conference yesterday to announce the launch of the campaign, Ministry of Tourism Secretary General Issa Gammoh noted that the programmes will be reviewed every two months and a new list of programmes will be announced.
"We want to establish an administration to run tourism sites through conducting surveys to define the required services at each site to be implemented through investors," he said.
Gammoh explained that investments will be open to interested local, Arab and foreign investors.
Meanwhile, Shafiq Hayek, head of the Tourist Transportation Association, said the association is committed to providing sufficient means of transport for the campaign.
He noted that in case of any shortage due to outbound tourism, the association will rent vehicles from other companies.
Also yesterday, Jordan Tourism Board Director General Nayef Fayez said programmes tailored to promote Jordan as a tourism destination will be launched in Arab states next month.
The Cabinet has recently approved a decision under which Arab tourists will pay the same entry fee for tourism sites as Jordanians.
© Jordan Times 2011
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