Oct 25 2010 |
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Jacky's Electronics ends as top retailer at Gitex Shopper 2010
Jacky's Electronics , the UAE's number one multi-brand electronics retailer, remained us the top retailer in terms of sales revenue at this year's Gitex Shopper.
The company has experienced an increase of 15 percent in sales from last year with more visitors attending the event as compared to previous years. Notebooks and smartphones remained the most sold products followed by digital cameras and TVs.
"Our great bundles, raffles of BenQ LCD TVs every 15 minutes and price points made our participation successful again this year. During the final days, some of the bundles such as Acer Intel Core i3 laptops with free netbook and cellphone gave a boost to sales. In addition, Canon DSLR bundled with an extra lens and a 22" LCD TV made the cameras sell like hotcakes," said Ashish Panjabi, Chief Operating Officer, Jacky's Electronics .
In addition, Panjabi furthered that the Dubai Metro and the free shuttle bus services from Rashidiya station made the event more accessible to visitors. There was also better event awareness from the first day onwards bringing consistency in sales throughout the day event as opposed to the skews towards two or three days that the event traditionally had.
"Gitex Shopper is an important event for the company as it gives us a chance to understand firsthand our customers' needs in a short period of time. Furthermore, it also allows us to showcase ourselves to thousands of customers who may not be frequent visitors to our retail outlets, and in turn make them into loyal customers in the long term. Most specially, Gitex Shopper is another month in our calendar in terms of sales revenue," Panjabi explained.
Social media platforms like Facebook and Twitter were also significant tools for Jacky's Electronics this year. The company was able to answer queries and made daily updates on new deals when they happen on the shop floor. Jacky's Facebook and Twitter fanpages are www.facebook.com/jackysuae/ and www.twitter.com/jackysuae/.
-Ends-
About
Jacky's Electronics
:
Jacky's Electronics
opened its first retail showroom in Deira, Dubai in 1988. Since then it has grown steadily and today has 11 outlets across the UAE.
In May 2010, Jacky's was awarded Super Retailer of the Year in the Reseller Middle East Awards 2010. During April 2010 and March 2009, Sharjah City Centre gave the 'Best Electronics and Telephone Accessories Store' award to Jacky's Express, whilst for the second year running it has been voted 'Best Electronics and Entertainment Store' by the Mall of the Emirates.
In March 2008 and April 2010, Jacky's Electronics was awarded the 'Best Retail Company of the Year Award' in the Channel Middle East Awards. Additionally, Jacky's Electronics was recognised for its 'Outstanding Performance in 2008' by Sony Vaio in February 2009.
In 2008, Jacky's scooped the 'Best Electronics and Entertainment Store' award for Jacky's Express at the Mall of the Emirates Retailers' Annual General Meeting. Jacky's Electronics also received the 'Best Electronics and Entertainment Store' award from the Deira City Centre Annual Retailers.
In June 2007, Jacky's was recognised as the 'Best Service Performance Outlet' in the electronics category by the Dubai Service Excellence Scheme instituted by the Dubai Chamber of Commerce and Industry. It is also a member of the Dubai Quality Group. Jacky's is the only electronics company to be awarded 'Superbrand' status four times in a row by the UAE Superbrand Council.
For further PR information:
Rose Manaog,
Action UAE,
Dubai,
UAE.
Tel: +97143902960;
Fax: +9714 8161;
Email: rose.m@actionprgroup.com.
For further retail information:
Jacky's
Retail Office
Tel: +971-4-2236-344;
Fax: +971-4-2821-474;
Email: retail@jackys.com.
© Press Release 2010
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