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Jaidah Furniture Group sign as main Host Sponsor of INFDEX 2010

INFDEX 2010 receives patronage of H.E. The Prime Minister

Jaidah Furniture brands Dedon, Ligne Roset turn on the style as confirmed INFDEX 2010 exhibitors

Doha, Qatar, 22 September 2010: The International Furniture and Design Exhibition & Awards (INFDEX) 2010 - under the patronage of His Excellency Sheikh Hamad Bin Jassim Bin Jabr Al Thani, Prime Minister and Minister of Foreign Affairs of the State of Qatar for the second year in succession - is certain to be Qatar's largest interior design exhibition of the year with 150 exhibitors expected at the Doha Exhibition Center from 10th to 13th November 2010.

Jaidah Furniture Group, the company largely responsible for establishing Qatar's reputation as the region's capital of luxury furniture, is to be Main Host Sponsor of INFDEX 2010, organiser Qatar Expo Event Management announced during a press conference at W Doha Hotel & Residences.

As Main Host Sponsor, Jaidah Furniture Group will be displaying the latest collection of its multi-award winning French furniture designer brand Ligne Roset at INFDEX 2010.

Embodying the clean lines of contemporary styling and synonymous with luxury, symbolizing an elegant, sophisticated and cosmopolitan way of life, Jaidah Furniture Group's Ligne Roset range offers consumers a comprehensive lifestyle choice, complementing its furniture collections with decorative accessories, lighting, rugs, textiles and occasional items.

INFDEX 2010 is set to welcome Jaidah Furniture's Dedon outdoor luxury furniture stand showcasing hand woven weather and temperature resistant outdoor furniture designs made from fully recyclable and sustainable materials. Featuring collections by famous designers such as Philippe Starck, Richard Frinier and Jean Marie Massaud, Dedon combines the highest demands for quality and design with functional construction to create pieces that perform as a stylish, yet robust solution to the outdoor furniture requirements of harsh Qatar summers.

The 9^th edition of INFDEX, which is on target to be completely sold out, has smashed all the international event's previous records for size, exhibitor numbers and product due to organizer Qatar Expo Event Management's new partnership with the world's largest exhibition management company, EPOC Messe Frankfurt.

"The rapid expansion of INFDEX over the past few years - which amounts to some 30% in booked floor space, reflects the massive growth Qatar's interior design industry is experiencing and is the reason we are welcoming prestigious exhibitors and sponsors led by Main Host Sponsor Jaidah Furniture Group," says Karim Zarka, CEO, Qatar Expo Event Management.

For more details about joining Jaidah Furniture Group as an INFDEX 2010 exhibitor and/or sponsor, telephone Qatar Expo on +974 4465 0211 or email infdex@qatar-expo.com.

INFDEX 2010 Show Profile
Exhibition Dates: 10 - 13 November 2010

Total Exhibition area: 10 000 sq m

Number of exhibitors: 150 companies

Number of expected show visitors: 12,000

Certification: Full Member of UFI

Official INFDEX website: www.qatar-expo.com

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About Qatar Expo
Qatar Expo Event Management is a total events solutions company. We work to put together unique and innovative events of the highest quality - be it exhibitions, conferences or private parties - that meet or exceed the expectations of our partners and customers.

Over the years we have emerged as the market leader in the events industry, picking up a wealth of varied experience along the way. Our portfolio now includes local and international events from exhibitions, conferences, Annual General Meetings and corporate events to fashion shows, concerts, weddings and corporate hospitality programs. We also routinely advise and assist our international partners on the basis of our local market knowledge, experience and contacts.

We have forged strong strategic alliances with communications companies, film and production houses, PR & events companies throughout the region, giving us a solid footing in the Middle East events & exhibition markets.

www.qatar-expo.com

About Ligne Roset
Ligne Roset is one of the world's leading contemporary furniture brands. Known for its collaborations with the foremost talents in contemporary design such as the Bouroullec brothers, Pierre Paulin, Pascal Mourgue, Pater Maly and Inga Sempe, Ligne Roset presents the consumer with a lifestyle choice, complementing its furniture collections with decorative accessories, lighting, rugs, textiles and occasional items.

The Roset Group is distinguished from other manufacturers by its tradition of close collaboration with both established and emerging designers. Matching its deeply-held belief in design with investment and technical innovation, it possesses the knowledge and ability to build and consolidate a worldwide distribution network.

The Ligne Roset Doha showroom is located on Salwa Road.

www.ligne-roset.com

About Dedon
The first to weave synthetic fiber into luxury outdoor designs, the first to place an absolute premium on quality, the first to become a truly global brand, DEDON revolutionized the business of outdoor furniture from the moment we took production into our own hands. Researched and developed in DEDON labs, fabricated according to our own exacting standards, woven by our master weavers, and subjected to 12 rigorous quality assurance checks along the way, each item of DEDON furniture -- from fiber to final product is an expression of our obsession with creating the best.

And that's why, for our customers, 20 years of DEDON means luxury outdoor furniture of unparalleled excellence. But what does turning 20 mean to us? Well, we'll never say no to an excuse for a party. But the truth is, it's not that big a deal to us. We're only 20, after all. Young, fresh, foolish, full of energy and ideas, we're just getting started.

www.dedon.de

For further information please contact:
Krikor Khatchikian
Senior Account Manager
Cohn&Wolfe Public Relations, Doha, Qatar
Telephone: +974 4428 3177
Email: Krikor.Khatchikian@cohnwolfeqatar.com

© Press Release 2010