May 16 2010 |
more articles from
|
Yahoo! Middle East unveils the official new Yahoo! Maktoob brand
Yahoo! Maktoob in a local flavor
Middle East, 16 May, 2010- Following the acquisition of Maktoob.com last year, Yahoo! Middle East has today unveiled the new brand 'Yahoo! Maktoob'. Previously known as Maktoob from Yahoo!, the new brand, which is showcased throughout the website further emphasizes the Yahoo! brand values, enabling a wider reach across the region and ensuring that Yahoo! Maktoob is at the centre of people online lives.
The Yahoo! Maktoob main website, the home to news, finance, sports and available in both English and Arabic, further incorporates the Yahoo! look and feel with updated relevant content at the centre of the page to make it easier for consumers to navigate and locate their preferred news.
To see the new Yahoo! Maktoob homepage, visit www.maktoob,com
Ahmed Nassef, Vice President and Managing Director of Yahoo! Middle East commented: "Today, we are thrilled to unveil the new 'Yahoo! Maktoob' brand and website in a local flavor. As part of Yahoo!'s ongoing business strategy to further expand in the region, the new brand gives us a real identity in the region and the website offers the Arab world the latest news and trends, sports and gaming action, engaging forums and a whole lot more. For the first time, the Yahoo! Maktoob page will integrate the English versions of popular Yahoo! products such as Mail and Messenger, with localised versions to be announced in due time."
In addition, the Yahoo! Maktoob homepage will include a World Cup microsite to present the users with the latest news and match updates live from the games.
The new Yahoo! Maktoob homepage can still be found at www.maktoob.com
-Ends-
About Yahoo! Middle East
Yahoo! Middle East is result of the acquisition of
Maktoob.com
by Yahoo! in 2009 with the aim to become the destination of choice for consumers in the Middle East. Combining Yahoo!'s popular products and services with Maktoob's compelling local content, this partnership extends Yahoo!'s current offerings by adding capabilities to deliver relevant Arabic-language content and services, and eventually Arabic versions of Yahoo!'s popular Yahoo! Messenger and Yahoo! Mail services. For more information, visit www.maktoob.com
For more information, please contact:
Rama Alsayegh
Ogilvy Public Relations
E-mail: rama.alsayegh@ogilvy.com
Direct: 00971 4 3050307
Riad Sandakli
Ogilvy Public Relations
E-mail: riad.sandakli@ogilvy.com
Direct: 00971 4 3050317
© Press Release 2010
Zawya Comment Policy
-
Zawya encourages you to add a comment to this discussion. You agree that when you add content to this discussion your comments will not:
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse. - The content posted on www.zawya.com is created by members of the public. The views expressed are theirs and unless specifically stated are not those of Zawya. Zawya reserves the right to review all comments prior to posting and edit or delete any contribution, but Zawya is not responsible for and can not be held liable for any content posted by members of the public on www.zawya.com.
- Zawya is not responsible for the availability or content of any third party sites that are accessible through www.zawya.com. Any links to third party websites from www.zawya.com do not amount to any endorsement of that site by Zawya and any use of that site by you is at your own risk.
- By submitting your comment, you hereby give Zawya the right, but not the obligation, to post, air, edit, exhibit, telecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comments worldwide, in perpetuity.
Copyright © 2012 Zawya Ltd. All rights reserved. |
provided by www.zawya.com |
Post Your Comment