May 04 2010 |
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Yahoo! Middle East launches new offices in Amman and Dubai
New footholds to strengthen the Yahoo! brand in the region
Middle East, 4 May, 2010- Yahoo! Middle East has today announced the official opening of its new offices in Dubai, UAE and Amman, Jordan. Rich Riley, the Senior Vice President & Managing Director, Yahoo! in Europe, the Middle East, and Africa (EMEA) has travelled to the region in order to host the official inauguration of both sites.
These two bases will further strengthen the position of Yahoo! and its growth and development across the Middle East, as it strives towards its vision of being the centre of people's online lives. The offices both offer a spacious and fun environment providing staff with many additional amenities including table tennis, foosball, Wii, a café with TV and Sat connection, as well as refreshment machines and kitchen facilities.
Yahoo! Middle East acquired Maktoob.com , the leading online community in the Arab world, with more than 19 million unique users, in August 2009. This acquisition was part of Yahoo!'s larger strategy to grow it's business throughout the world's emerging markets by connecting consumers with the content and services that matter most to them in their local language. Over the next few months plans are being finalized for the official brand launch Yahoo! Maktoob .
"These are really exciting times for Yahoo! Middle East, particularly as we have many important developments coming up this year, and now we have a strong team on the ground we will really be able to immerse the brand into the region as we announce the new brand identity and website."
"These two offices reflect our commitment to the region and will offer vital support for our activity and growth over the coming year. The fun office environment provides a great working zone to stimulate our staff and will help us to ensure we provide the best possible products for our customers."
Joining Yahoo! in January 1999 when Yahoo! acquired the start up company he co-founded, Rich Riley now overseas all activity and operations for consumers, advertisers and partners in the EMEA region.
-Ends-
About Yahoo! Middle East
Yahoo! Middle East is result of the acquisition of
Maktoob.com
by Yahoo! in 2009 with the aim to become the destination of choice for consumers in the Middle East. Combining Yahoo!'s popular products and services with
Maktoob
's compelling local content, this partnership extends Yahoo!'s current offerings by adding capabilities to deliver relevant Arabic-language content and services, and eventually Arabic versions of Yahoo!'s popular Yahoo! Messenger and Yahoo! Mail services. For more information, visit www.maktoob.com
For more information, please contact:
Rama Alsayegh
Ogilvy Public Relations
E-mail: rama.alsayegh@ogilvy.com
Direct: 00971 4 3050318
Riad Sandakli
Ogilvy Public Relations
E-mail: riad.sandakli@ogilvy.com
Direct: 00971 4 3050317
© Press Release 2010
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