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Hotel Chocolat unveils its first store in the UAE

Dubai, March 24, 2010: Hotel Chocolat - the luxury British chocolatier and cocoa grower - has launched its first store at the newly opened Mirdif City Center, Dubai. This store is the first Hotel Chocolat boutique to be opened in the UAE. Hotel Chocolat is exclusively distributed in the region by Bahrain-based Jawad Business Group .

With the Easter celebrations right round the corner, there is plenty of chocolate excitement to look forward to as Hotel Chocolat unveils its gorgeous range of chocolate Easter Eggs. From the fun of Egg Sandwiches and stunningly decorated Scrambled Eggs, to the impressively large Ostrich Eggs and their renowned Extra Thick Easter Eggs, Hotel Chocolat will satisfy everyone's Easter chocolate desires.

Commenting on the unveiling of the store, Mrs. Lynn Cunningham, International Partner Director, Hotel Chocolat Ltd, said, "We are delighted to introduce our contemporary, innovative and ethical chocolate to Dubai. Chocolate has and, we hope, always will be one source of pleasure that no one can resist. At Hotel Chocolat, we believe in offering our customers chocolates made from authentic, wholesome ingredients which allows us stay committed to real chocolate."

Since launching in 1993, Hotel Chocolat's portfolio now spans the globe. Its Cocoa Plantation in St Lucia employs local labour under its unique Engaged Ethics programme and the forthcoming hotel and chocolate manufactory will use local ingredients in its recipes.

The store is the first to open in the UAE and will offer the latest in Hotel Chocolat's innovative flavours and recipes, stocking products from its renowned 'Iconic Slabs' and mouth-watering 'Liquid Chocolat' to the ultimate selection of gifts for any chocolate lover.

Relish Hotel Chocolat's unique offerings at its exclusive boutique at Mirdif City Center, Dubai, UAE.

Hotel Chocolat is represented in the GCC by Jawad Business Group .

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About Hotel Chocolat
Angus Thirlwell and Peter Harris founded what was to become Hotel Chocolat in 1993, with a simple goal - to make a better type of chocolate available to consumers bored by the mediocrity of that available in supermarkets and on the high street. Originally a web and catalogue business, in 2004 the first of many Hotel Chocolat stores appeared on the UK high street. There are 40 stores in the UK and a total of 23 Hotel Chocolat concessions in John Lewis stores nationwide, with 2 stores in Boston, USA and 3 stores planned for 2010 in the GCC. Authentic, wholesome ingredients are foundations of the company's success; a position that is strengthened by its privately owned cocoa plantation, The Rabot Estate in St Lucia, where Hotel Chocolat grows its own fine flavour cocoa. Hotel Chocolat was awarded Emerging Retailer of the Year by the influential Retail Week and has been selected as one of the UK's prestigious Cool Brands for four years running. Hotel Chocolat was also awarded the prestigious number one spot in the Sunday Times Fast Tack 100 list for 2008/2009: www.hotelchocolat.co.uk

About Jawad Group
Since the 1950s, The Jawad Business Group (JBG) has come a long way from its humble beginnings and is now recognized regionally and internationally as a leading business enterprise. Today it operates various outlets throughout the GCC and India, covering a diverse range of products and services that caters to a wide section of society.

Having pioneered the supermarket concept in 1960, today the Group has continued to maintain its ideals of commitment to customer satisfaction, and aims to improving the quality of life for all Gulf residents, through its fashion and retail outlets, furniture, food, restaurants, travel and tourism, money exchanges.

Jawad Business Group 's commitment to quality is demonstrated by the presence of the best brands in the fashion, footwear, lingerie, children's wear, home ware, body care items, cosmetics, furniture, cafes, quick service restaurants, casual dining, supermarkets, travel and tourism, currency exchange, sales and distribution, logistics and even the insurance sector.

The Group's success stems from an intimate knowledge of the regional marketplace and a highly trained and committed team. Close attention to customer requirements, insistence on always providing the best and continually offering new and innovative ways of serving customers has always been the cornerstone of the JBG business dictum.

For more information, please contact:
Arefa Noor
Watermelon PR
Tel: 04 2833655
Email: arefa@watermelonme.com

© Press Release 2010