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Sep 11 2009

Allied Cooperative Insurance Group selects Propaganda as marketing agent in Kingdom

JEDDAH - Allied Cooperative Insurance Group (ACIG) announced that Propaganda will be an advertising agent and marketing consultant for future work in the Kingdom.

The contract was signed by Dr. Omar Bin Zuhair Hafiz, ACIG CEO, Abdullah Bin Salem Bakhashab, Propaganda CEO in the presence of Sultan Hisham Bahabri, ACIG marketing and sales executive vice president; Zine Bin Peah, assistant director of Marketing; Ghassan Khairallah, Propaganda general manager.

Hafiz said "because of rapid development of advertising world, we needed a strong media strategic partner that can provide us with experience and innovation to be the preferred cooperative insurance company in the region that provides security to customers and deliver value to employees and shareholders applying the highest international standards."

The agreement will also provide Sharih-compliant solutions to the community and manage the risk in a manner that delivers value to all stakeholders, he added.

"We are committed to conduct our business with the highest professional and ethical standards and to treat all resources entrusted to us as they are our own. We shall listen, understand and respond to the needs of our customers. Serving them and ensuring their satisfaction is the cornerstone of our business. We strive for quality and excellence in everything we do," he noted.

"Our products and services will be best in class in terms of value delivered to our customers" Hafiz pointed out.

Moreover, he said the agreement will ensure innovation "in our business practices and shall create a dynamic and flexible work environment that encourages innovation and creativity."

ACIG is registered in Bahrain since 1986. It was granted a license to operate as a joint stock cooperative insurance company in Saudi Arabia in May 2009, whose main shareholders in ACIG Saudi Arabia are Islamic Development Bank (IDB), DHL Snas, among others, and directed by Sheikh Mohammad Hani Bin Abdulqader Al Bakri.

The company established a Shariah supervisory board headed by Sheikh Abdullah bin Bayyah, with jurists Dr. Hani Abdel Shakur and Dr. Hassan Flemban as members.

© The Saudi Gazette 2009

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