Aug 02 2008 |
more articles from
|
Jawad Group Signs Agreement with Mofakro Group
Jawad Business Group recently signed an agreement with Mofakro Group, which will allow Mofakro Group's information display division to place and operate digital signage networks in the various grocery outlets of Jawad Business Group . With this addition, it will soon be possible for food brands to advertise within a large network of grocery stores in Bahrain, thereby reaching their target customer at the point of purchase.Mofakro Group's information display division specializes in the development, implementation and operation of digital signage systems that combine multimedia content with hardware to create interactive video display systems and dynamic digital displays.
The screens will be placed along aisles and check-out counters of various Jawad Business Group outlets that include the 24 Hours Supermarkets, Jawad Express and Jawad Supermarkets. 'At present, we operate a number of screens in Geant Hypermarket. These screens will soon be seen at the various Jawad outlets as well. Advertisers can advertise their brands on this circuit.' said Mr. Jaideep Narindra, CEO of the Core Activities Group of Mofakro Group.
Captivating, flexible and revolutionary, digital signage from Mofakro Group allows advertisers to tailor content specifically for their target audience and reach them when they're most receptive.
Digital signage is a broad term encompassing a variety of different applications and technologies. In a general sense, digital signage refers to electronically controlled signs that can be updated without the cost and expense of changing the physical sign itself. Thus, changes can be made quickly and cost effectively, and targeted messages can be distributed to numerous displays at once.
Mofakro Group provides flexible digital signage solutions that are designed to span the requirements of any marketplace. From shopping centers, offices, airports, restaurants and many more digital signage is usually used to entertain, inform and advertise. Depending on the application, these dynamic displays can present a custom-tailored mix of informational and advertising content, including product specials, news, and upcoming events.
'In today's fast-paced world, digital signage is by far the most effective tool as it greatly reduces advertising costs by re-using ad space and updating content without paying for printing. Not only that, but content can also be modified to utilize video footage that can be tailored to the advertisers requirements,' concluded Mr. Narindra.
Mofakro Group has developed into a leading entity in the Arabian Gulf that operates in various sectors of business including technology, media, property and construction.
- Ends -
For more information, please contact
prlinks
Tel: 17822229
Zawya Comment Policy
-
Zawya encourages you to add a comment to this discussion. You agree that when you add content to this discussion your comments will not:
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse. - The content posted on www.zawya.com is created by members of the public. The views expressed are theirs and unless specifically stated are not those of Zawya. Zawya reserves the right to review all comments prior to posting and edit or delete any contribution, but Zawya is not responsible for and can not be held liable for any content posted by members of the public on www.zawya.com.
- Zawya is not responsible for the availability or content of any third party sites that are accessible through www.zawya.com. Any links to third party websites from www.zawya.com do not amount to any endorsement of that site by Zawya and any use of that site by you is at your own risk.
- By submitting your comment, you hereby give Zawya the right, but not the obligation, to post, air, edit, exhibit, telecast, webcast, re-use, publish, reproduce, use, license, print, distribute or otherwise use your comments worldwide, in perpetuity.
Copyright © 2012 Zawya Ltd. All rights reserved. |
provided by www.zawya.com |
Post Your Comment