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Jul 07 2008

Abu Dhabi development launch receives overwhelming response

Bloom Gardens opens to queues of eager investors


Abu Dhabi, United Arab Emirates, 7 July 2008: Bloom Gardens, the first real-estate development project from the newly-rebranded Bloom Properties , opened for sale this week to an overwhelming reception.

Dr. Hani Shammah, CEO, Bloom Properties , said "Potential UAE and GCC buyers queued up from early morning at Emirates Palace, Abu Dhabi, so as not to miss an opportunity to own a property on one of the last stretches of land on the capital's prestigious Eastern Mangrove Corniche Road .This positive response reconfirms the high demand for luxury property within the Capital."

Bloom Gardens, an exclusive gated residential development, combines over 600 detached and semi-detached villas along with townhouses and apartments all set in a lush landscaped environment and designed by international architects. Construction of this landmark community project will commence in January 2009 and is set for completion in the first half of 2011.

Bloom Properties is the joint real estate development arm of National Holding and Emirates International Investment Company (EIIC) .

-Ends-

About Bloom Gardens
Bloom Gardens is an exclusive gated residential development on the Eastern Corniche, Abu Dhabi, and is a short distance away from the Mangroves. The Bloom Gardens will combine detached villas of 4, 5, 6, 7 bedrooms, semi detached villas of 3 & 4 bedrooms, 3, 4 bedrooms Townhouses and 2, 3 and 4 bedrooms apartments, set in a lush landscaped environment and designed by international architects. This is the first project to be launched under the new Bloom brand.

Amenities include concierge service, 24-hour security with guard-controlled access for vehicles and pedestrians, serviced laundry, restaurants, coffee shops, clubhouses, safe play areas, basketball and tennis courts, parking space within the units, neighbourhood recreational building and pool house, barbeque and picnic area in addition to retail outlets including convenience stores for everyday groceries and designer boutiques.

About Bloom Properties
Bloom Properties is the joint real estate development arm of Emirates International Investment Company and National Holding , with headquarters in Abu Dhabi. In 1999, a team of professionals undertook the development and subsequent management of various residential and commercial towers in addition to several retail, leisure, recreation centres and residential compounds throughout the UAE, in Abu Dhabi, Al Ain and Dubai. The company currently develops mixed used projects in Abu Dhabi, Al Ain, Algeria, and most recently Romania.

Bloom's primary focus is on identifying and developing strategically located large scale communities in new markets with excellent growth potential. The company is currently pursuing opportunities in four additional countries.

Bloom is a multi-line, full-service real estate development company, handling property development, investment, property management, in addition to overseeing the developments of hospitality, education, leisure and healthcare assets.

Bloom's recently announced projects include Bloom Gardens, Abu Dhabi Marina and Dounya Park in Algeria.

For more information, please contact
Mary Khamasmieh
Buchanan Middle East
Email: mary.khamasmieh@buchananme.com
T +971 4 369 8581
Mob: +971 50 2731 753

Serene Touma
Buchanan Middle East
Email: serene.touma@buchananme.com
T +971 4 369 8575
Mob: +971 55 394 4013

© Press Release 2008

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