May 12 2008 |
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Community-focused developer launches in Abu Dhabi
Multi-use, community-orientated development 'blooming' in fast-growing markets
Abu Dhabi, United Arab Emirates, 12 May 2008: Emirates International Properties, the joint real estate development arm of Emirates International Investment Company and National Holding , announces today its official re-branding as Bloom Properties .
"The new brand reflects our aspirations to become a leading developer in new growth markets ranging from Morocco to Vietnam and from Kazakhstan to South Africa", says Hani Shammah, Bloom CEO, speaking from the property developer's Abu Dhabi-based head office.
Bloom conveys a fresh approach to community property development which aspires to usher in a new generation of property development, heralding a younger approach, setting it apart from other developers in the capital.
The company's portfolio already includes successfully completed residential and commercial towers, as well as numerous retail and residential compounds throughout the UAE.
The forthcoming Bloom communities will incorporate unique assets with strong operators in the educational, hospitality, healthcare and leisure fields, depending on the location.
Bloom will be launching the sale of "Bloom Gardens" in summer 2008, a luxury residential community with over 600 apartments and villas and located in the heart of Abu Dhabi, in addition to announcing a prestigious hospitality project in Al Ain shortly after in September.
Bloom believes that Abu Dhabi and other selective fast-growing markets offer enormous potential. It is expected to have operations in five countries within the coming year.
-Ends-
About
Bloom
Properties
Bloom Properties
is the joint real estate development arm of
Emirates International Investment Company
and
National Holding
, with headquarters in Abu Dhabi. In 1999, a team of professionals undertook the development and subsequent management of various residential and commercial towers in addition to several retail, leisure, recreation centers and residential compounds throughout the UAE, in Abu Dhabi, Al Ain and Dubai. The company currently develops mixed used projects in Abu Dhabi, Al Ain, Algeria, and most recently Romania.
Bloom 's primary focus is on identifying and developing strategically located large scale communities in new markets with excellent growth potential. The company is currently pursuing opportunities in four additional countries.
Bloom is a multi-line, full-service real estate development company, handling property development, investment, property management, in addition to overseeing the developments of hospitality, education, leisure and healthcare assets.
Bloom 's current projects include Dounya Park, Algeria; Abu Dhabi Marina, Abu Dhabi; Al Ain Hotel & Residences, Al Ain in addition to commercial office and residential towers in prime locations in Abu Dhabi.
For more information, please contact
Robyn Creer
Buchanan Middle East
Email: robyn.creer@buchananme.com
T +971 4 369 8558
Mob: +971 50 395 1995
Serene Touma
Buchanan Middle East
Email: serene.touma@buchananme.com
T +971 4 369 8567
Mob: +971 55 394 4013
© Press Release 2008
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