Oct 22 2013
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World Trade Center Mall opens in the heart of Abu Dhabi
Shopping experience features first House of Fraser outside of UK
Abu Dhabi, 22 October 2013: Aldar Properties PJSC, Abu Dhabi's leading property development, investment and management company, celebrates the launch of the iconic World Trade Center Mall (WTC Mall) on Wednesday 23rd October - offering the capital's residents an exciting new shopping and dining experience with a range of key brand names opening their doors in Abu Dhabi for the first time.
Located in the heart of Abu Dhabi on the site of the old Central Market, the WTC Mall is an all-encompassing cultural district with mid to premium retail, dining and entertainment offers. It houses more than 160 shops, over 20 dining outlets and an eight-screen cinema - all contained within the iconic design and architecture of Sir Norman Foster. Alongside the many external landscaped terraces, the Mall provides a unique retail experience for both residents and tourists alike.
One of the Mall's most significant offerings is the opening of popular British department store, House of Fraser - making it one of the capital's largest department stores with over 170 brands to choose from. Opening for the first time in the Middle East, House of Fraser at the WTC Mall marks the company's first flagship store outside of the United Kingdom and Ireland's 60 outlets.
Commenting on the opening of the WTC Mall, Mohammed Al Mubarak, Deputy Chief Executive at Aldar Properties said, "The World Trade Center Mall completes the transformation of Abu Dhabi's historic Central Market area, which was - and now remains - the heart of shopping in the capital. The development also signifies Aldar 's contribution to the forward-looking vision of Abu Dhabi's future, through a place where unique experiences happen."
Nabil Daud, CEO, Retail Arabia International, which represents House of Fraser in the Region, said, "We are very excited to announce the opening of the first international flagship store of House of Fraser, which marks the beginning of an expansion plan for the brand in the Middle East. Residents and tourists alike will be able to enjoy a unique, new shopping experience in the heart of Abu Dhabi: House of Fraser will bring many new Brands to the city as well as an unparalleled level of services and offerings, which will set a new standard to the Retail experience in the City."
House of Fraser - Abu Dhabi spans 100'000 square feet across four floors with an extensive offering of womenswear, menswear, childrenswear, shoes, accessories, home and beauty departments. It is also home to a wealth of exclusive and new brands coming to UAE for the first time such as Biba, Linea and Therapy, as well as hosting well known up-market brands including Vivienne Westwood, Versace Jeans, Dirk Bikkembergs, andCarolina Herrera, in addition to an exclusive Hello Kity Spa for mothers and daughters.
The World Trade Center Abu Dhabi is a fully-integrated mixed-use development that comprises five major assets: the WTC Souk with 250 retail outlets, the WTC Offices with 59 floors of premium office space, the WTC Residences with 474 luxurious units, and the WTC Mall. It will also feature a Courtyard Marriott Hotel with 195 rooms and direct access to the Mall and Souk. The development joins nearly 330 World Trade Centers located in nearly 100 countries around the world, which share the common purpose of facilitating and developing two-way, international trade and business.
Abu Dhabi-based Aldar Properties PJSC is one of the largest developers in the Middle East and North Africa region, with almost US$ 12 billion of assets. The company has developed some of Abu Dhabi's most iconic and complex projects, from the Formula 1 facilities on Yas Island to the thriving new Shams Abu Dhabi community on Al Reem Island. Aldar Properties is a strong partner of the Government of Abu Dhabi, which is also a major shareholder. The business is aligned with the Emirate's "Vision 2030" strategy of economic diversification and social infrastructure development.
World Trade Center Mall
Latifa Fouz, PR & Social Media Manager
+971 2 508 2400
House of Fraser - Abu Dhabi
Elena Faleschini, Marketing & PR Manager
+971 4 325 3588
+971 2 234 4600
© Press Release 2013
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