Beirut, June 16th, 2012

Rasamny-Younis Motor Company S.A.L. (RYMCO), exclusive dealer of Nissan Motors in Lebanon, organized an all- day event exclusive to its fleet partners on Saturday 2nd of June to introduce Nissan's all-new models line-up inclusive of Micra, Sunny and Juke. The event was held at Mir Amin Palace in Beittedine and was attended by a great number of guests from all Lebanese car rental companies.
Guests spent the entire day amid an Arabic theme at the exquisite oriental Palace, and were granted exclusive test drives on the new Sunny, Juke and Micra. A custom made circuit was set exclusively for the event and was channeled by more than twenty professional marshals to assist drivers while experiencing new cars features and performance.

Fayez Rasamny, Chairman of RYMCO, stressed on Rymco's relationship with rental companies in Lebanon: "We are always delighted to be able to gather our partners to create a more personal relationship with them. We are certain that these car models will satisfy their requirements, as well as having the reassurance of their durability and quality, the 2 main characteristics which define the Nissan brand. In addition, RYMCO's aftersales facilities ensures the best service to its customers thus encouraging these rental car companies' decision making"

The 2013 Nissan Sunny, a completely redesigned car, offers more space, classifying it as the most spacious vehicle in its segment. The Sunny is powered by a 1.5-litre 4-cylinder engine, all models include dual front airbags, ABS with EBD, brake assist, power windows and mirrors, factory keyless entry, Radio CD auxiliary, making it the best choice amongst its competition.

As for Nissan Juke, it is a distinctive combination of SUV toughness, coupe sporting style, and Motorcycle thrill. This model is attracting different type of customers, with one common trait: attitude. Most of its customers are known to be creative and daring, which is expressed by the Juke's design.
In addition, this models contains a variety of standard options that is exclusive to luxury cars, such as intelligent keyless entry and start, electrically foldable mirrors, originally installed Bluetooth set, etc...
And last but not least, the recently re-introduced all-new Nissan Micra was also available for test-drive during this event as well, with its high safety features and powerful engine that shifted buyer's perception on the small hatchbacks since the standard package offered has a 1.5L engine, ABS and 4 airbags, along power windows and mirrors, factory keyless entry and radio CD, all that at a very affordable price and various financing schemes to suit all needs.

-End-

ABOUT RYMCO:
Rasamny-Younis Motor Company S.A.L. (RYMCO) is a joint stock company, ISO certified 9001:2008 that was established in 1957 in Lebanon and is the only automotive dealer to be listed on the Beirut Stock Exchange since 1998. RYMCO is one of the leading vehicle retail dealerships in Lebanon where it holds majority market share in the new vehicle retail industry, and commands a considerable portion of the used vehicle market. RYMCO operates a chain of independent showrooms and stores, a bonded warehouse as well as state-of-the-art servicing and maintenance facilities. The company has an automotive dealership arrangement with auto manufacturers in the US, Japan, Europe and China that include the likes of automotive giants Nissan Motors (Nissan, Infiniti), GM vehicles (GMC), Renault trucks, UD Trucks, and Kawasaki under the Leisure division. RYMCO marine is another unit within the RYMCO operations specialized in the servicing of boats under the brand name of RYMCO Marine.
In 2009, RYMCO UK was granted the right to distribute the Infiniti brand of cars in London. It will cover distribution for the area through three SSS IREDI facilities in Reading, Chiswick and Hatfield; along with a boutique in the centre of London in Piccadilly.

RYMCO SAL holds also the majority of the shareholding of free zone companies in Syria which main activity is the importation of Nissan and Infiniti vehicles and the storage of these vehicles in the free zone areas, for the purpose of reselling them to the Syrian market (mainly to a Syrian company owning the exclusive distribution for Nissan cars in Syria.)

For further information, please log on to www.rymco.com or contact:
Rymco
Rana Eyamie
Senior Brand Executive
Tel: +961 1 273333
Fax: +961 1 274311
Email: rana.eyamie@rymco.com.lb

Memac Ogilvy PR
Carmen EL Hajj/ Layale Abou Antoun
Tel: +961 1 486 066
Fax: +961 1 486 064
Email: carmen.el-hajj@ogilvy.com
Layale.abouantoun@ogilvy.com

© Press Release 2012