Nov 04 2011 |
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Gitex Shopper retail sales rose 10% to Dh193m
Friday, Nov 04, 2011
Gulf News
Dubai Organisers of Gitex Shopper 2011 said millions of dirhams in gadgets and electronics were sold over the eight-day shopping event, with laptops, tablets, digital cameras, smart phones, and LEDs/LCDs among the best performing categories.
“Power retailers and world-class brands participating in the show reported total sales in excess of Dh193 million,” a statement said.
Visitor numbers also swelled to 169,018. With more than 160 retailers and more than 25,000 products available, Gitex Shopper offered a wider choice for them in 2011.
Power retailers
Avinash Shanbhogue, Head of Marketing, Retail Division at Jumbo Electronics, said: “Jumbo Electronics witnessed record foot-fall and double digit growth at Gitex Shopper, outperforming last year’s results. We saw a phenomenal response to our IT products such as laptops and tablets, which accounted for approximately 60 per cent of sales during the event.
“Gitex Shopper remains a staple event in our retail activity calendar. From a local marketing perspective, it is a must for every electronics retailer to participate and we have had positive results to date. This year has again proven to be successful, with all targets achieved,” said Neelesh Bhatnagar, CEO, Emax.
Nilesh Khalkho, CEO of Sharaf DG, said: “Gitex Shopper has again provided a great platform for Sharaf DG to showcase our exclusive and incredible deals. We have received an overwhelming response to our ‘Shop all you can — 10 million assured gifts’ campaign and as well as the 12-month easy payment plan for all shoppers. All in all, it was a job well done and another successful year for us.”
Staff Report
© Gulf News 2011. All rights reserved.
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