17 April 2013

Second annual Digital Media Forum to run on May 22-23

Some of the best and brightest minds in the global digital media arena will be gathering in Dubai to share their knowledge and expertise at the second annual Digital Media Forum (May 22-23, 2013).

They will be addressing a wide range of topics, individually and in panel discussions, that today impact on the delivery of social media programmes and how they are received by consumers.

They include diverse topics such as the 'bombardment of Social Media' to asking the question 'who is king?' and from 'e-education' to 'measuring social media effectiveness'.

Organised by SpotOn Media and Events, the keynote address will be given by Elie Khouri, CEO of Omnicom Media Group Mena. The two-day event also brings together a panel of international and local experts including Karim Khalifa, CEO &Founder at Digital Republic, Brian Carter, Comedian and Author of the Like Economy, Facebook Marketing and LinkedIn for Business, Social media strategist Mel Gischen, the Co-Founder of DOTNXT, South Africa and Jayant Bhargava, Principal with Booz & Company and a member of the firm's media and entertainment practice.

Several other leading figures are expected to confirm their participation in the coming weeks, expanding the depth of knowledge and experience to be imparted on the hundreds of students, business professionals who are expected to attend.

Najla Semaan Mazboudi, Managing Director of SpotOn Media Services and Events, commented, "Last year's inaugural event proved to be hugely successful providing a mix of case studies, networking knowledge and discussion," she said.

"The formula will be similar for this year leveraging great minds and industry leaders collectively to share best practice and exchange vital information, to help those about to or even well immersed in the business with new tools and approaches to maximising digital media explosion in the region."

© Emirates 24|7 2013