Middle East Conglomerate Selects Oracle® Retail Applications and Oracle E-Business Suite to Integrate Business Operations and Improve Decision-Making
Dubai - Al Safeer Group, a diversified conglomerate with interests in retail, malls, entertainment and real estate across the Middle East region, has selected Oracle® Retail applications and the Oracle E-Business Suite to integrate its business operations, improve decision-making and optimise inventory and customer service levels. The integrated Oracle applications will provide a single platform, replacing Al Safeer's legacy disparate systems, to consolidate all financial and operational information and deliver extensive benefits across the business.
In addition to the Oracle Retail merchandising, stores and corporate administration applications, Al Safeer is deploying the Oracle E-Business Suite for financials, human resources and projects, along with the Oracle Database. Oracle Retail applications will enable Al Safeer to coordinate merchandising and supply chain operations, helping to optimise inventory, store and division performance and deliver a better customer shopping experience.
"Oracle will help enable Al Safeer to improve our business performance by streamlining and integrating processes into a single cohesive enterprise and taking a best-practice approach to managing our information. This can only help us serve our customers better," Mahesh Kalwani, executive director of Al Safeer Group.
With enhanced visibility to its retail operations, Al Safeer aims to collaborate more effectively with suppliers, improve tracking of inventory to reduce stock levels in stores and warehouses and improve profitability.
The Oracle E-Business Suite will help integrate and automate best practices to provide timely and relevant information that will drive effective and faster decision-making around enterprise resource and supply chain management.
"Al Safeer's selection of Oracle Retail applications will help its decision-makers to turn reliable and timely information into making insightful and profitable business decisions and deliver an enhanced customer experience," said Patrick Bohannon, Vice President, EMEA, Oracle Retail.
Oracle provides the most comprehensive suite of integrated, global business applications offering Al Safeer the breadth of functionality and level of data it requires to leverage visibility and improve business performance. Global business and IT consultancy Satyam is providing consultancy, implementation and training services to Al Safeer for the deployment of the Oracle applications.
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About Al Safeer Group
Al Safeer Group, a conglomerate of 19 operating companies and a team of over 3000 dedicated professionals, celebrates two decades of excellence and service. Apart from retailing, Al Safeer Group's other business interests include furniture, real estate, manufacturing and trading across the GCC.
The retail division is into malls, hypermarkets, boutique stores and family entertainment centers. Al Safeer Group also owns and operates Century Mall, Dubai, Safeer Mall, Dubai-Sharjah Highway and Safeer Mall, Ajman. Under its Safeer Hypermarkets brand, the Group has over 60 plus outlets spread across the GCC. Other Group companies include: Al Safeer Furniture, Al Safeer Real Estate, International Poly Industries/Sleep Ezze, Show Racks Trading, Boltmaster Trading and Steelracks Factory.
About Oracle Retail
Oracle is the number one provider of innovative and comprehensive industry software solutions for retailers - enabling organizations to serve their customers better by applying insight into daily business decisions for more profitable results. With software that provides supply chain, operations, merchandising, store systems, optimization as well as enterprise applications and infrastructure software, Oracle partners with the world's leading retail companies, including 20 of the 20 top retailers worldwide, to transform the economics of their businesses.
About Oracle
Oracle (NASDAQ: ORCL) is the world's largest enterprise software company. For more information about Oracle, please visit our Web site at http://www.oracle.com.
Trademark
Oracle is a registered trademark of Oracle Corporation and/or its affiliates. Other names may be trademarks of their respective owners.
For further information please contact:
Sajeesh Gopalan
Esteem Communications
T: +9714 295 0933
F: +9714 295 1154
M: +97150 2925433
E-mail: sajeesh@esteem-communications.com
© Press Release 2008
