Monday, 22 April 2013, United Arab Emirates: Azadea Group, one of the world's fastest growing retail operators based in the Middle East and North Africa, has joined forces with the Dubai-based Al-Futtaim Group to open 27 outlets of the premium brand names in its stable at the upcoming Doha Festival City in the Qatari capital.

An exclusive signing ceremony that brought the two groups together was recently held at the Majlis of the Al Badiya Golf Club in Dubai Festival City, attended by Chairman of AZADEA Group Mr. Wassim Daher, Chief Executive Officer Mr. Said Daher , Managing Director Mr. Hassan Daher and Deputy Chief Executive Officer Mr. Marwan Moukarzel . Among the attendees from the Al-Futtaim Group were Vice Chairman Mr. Omar Al Futtaim, Corporate Development Group Director Mr. Marwan Shehadeh, Real Estate Group Director Mr. Chris O'Donnell, Retail & Leisure Managing Director Mr. Murray Bell, and Co-founder and Partner of M2 Mr. Shahram Shamsaee.

Under the agreement between the two retail majors, Azadea will be opening 27 of its premium brand names at the upcoming Doha Festival City, the ultimate retail and lifestyle destination in the dynamic and progressive capital city of Qatar. The Doha Festival City will be one of the biggest malls in Qatar and is expected to open in 2016, offering not only retail, but entertainment, hospitality, supermarket and automotive showrooms as well.

Azadea Chairman Mr. Wassim Daher, states, "This partnership with Al-Futtaim Group embraces our expansion plans through a great retail space, allowing for the inauguration of 27 new outlets and an exceptional shopping experience for our customers. Overall, we are certain that this agreement will only bring forth great outcomes and strengthen our position in Qatar."

"Today's agreement with Azadea is part of Doha Festival City's commitment to bringing exceptional global brand experiences to all residents and visitors while offering an extensive selection of retail choices.With a gross leasable area of over 260,000 sqm, Doha Festival City Mall aims to deliver to the Qatari capital city a unique collection of synergetic brands and a truly world-class retail consumer experience," commented Mr. Marwan Shehadeh, Al-Futtaim's Group Director of Corporate Developmentand General Manager of Doha Festival City.

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About Azadea Group Holding SAL
Azadea Group is a premier fashion and lifestyle retail company that owns and operates more than 40+leading international franchise concepts across the Middle East and North Africa. Since its inception in1978, the Group has grown a substantial chain of stores representing leading international brand names in fashion and accessories, food and beverage, home furnishings, sporting goods and multimedia. With over 8,000+ employees, the company boasts a solid infrastructure overseeing more than 500 stores spread across 14 countries including United Arab Emirates, Kingdom of Saudi Arabia, Egypt, Kuwait, Iraq, Qatar, Oman, Bahrain, Jordan, Algeria, Turkey, Kazakhstan, Pakistan and Lebanon.

For more information, please visit www.azadea.com.

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Shaahima Fahim
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© Press Release 2013