| 01 Sep 2010 |
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European Finance House Undergoes Rebranding Campaign to Become QIB UK
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Doha, Qatar - September 1st, 2010: Qatar Islamic BankQatar Islamic Bank
's (QIBQIB) subsidiary, European Finance House (EFH) has recently rebranded as QIBQIB UK in order to reinforce its positioning within QIBQIB's expanding global network. The change was instituted at the beginning of August and acts to unify the brand in order to keep consistency across local and international markets. The primary motivation behind the rebranding is to further bring EFH under the umbrella of QIBQIB's well established identity as one of the regions foremost Islamic banking institutions, and the world's 4th largest Islamic bank in terms of assets. QIBQIB's unique corporate identity boasts 28 years of experience within local and international economies, including Europe, Asia, the Middle East, and North Africa. EFH's rebranding will provide the institution with the enhanced strength of QIBQIB's diverse network, and provides the expert knowledge and insight that has allowed QIBQIB to continually set new benchmarks within the Islamic financing industry.
. QIBQIB UK also benefits from having immediate access to QIBQIB's extensive network of correspondent financial institutions throughout the Islamic world and beyond. H.E. Sheikh Jassim Bin Hamad Bin Jassim Bin Jabor Al Thani, QIBQIB Chairman, said, "As one of the regions foremost Islamic banks, QIBQIB's vision is to develop the most comprehensive network of institutions around the world, and the recent rebranding of European Finance House delivers the increase brand consistency to make this possible. Our vision to remain innovative is a key component of QIBQIB's current and future success and will continue to enhance all of QIBQIB's branches worldwide."
The change in name acts to enhance QIBQIB
UK's profile within the Islamic finance industry. Like all of QIBQIB's branches, QIBQIB UK employs Shari'a-compliant financing techniques to provide efficient and cost-effective alternatives to conventional means of banking. The institution's aim is to achieve outstanding outcomes and solutions for its diverse clientele by implementing the expertise of its international team in combination with proven strategies and techniques.
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For more information, please contact
Elise Zwein
Account Director
Action Qatar
Part of Action Global Communications Group
121, Handassa Street, B-Ring Road, Doha, Qatar
P.O. Box 2900,
Tel: +974 44361499
Mobile: +974 66718413
Fax:+974 44370167
Visit: www.actionprgroup.com
© Press Release 2010
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