28 Jul 2010 Press Release
 

A Special Forum for Gulf Nurses Concludes in Dubai

A Special Forum for Gulf Nurses Concludes in Dubai
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More than 120 Pediatric Nurses from the Gulf region attend "Trusted Golden Care Forum", hosted by Pfizer Nutrition Gulf, discussing the latest updates in the care of infants and young children
More than 120 Pediatric Nurses gathered together in Dubai, attending the "Trusted Golden Care Forum" organized by Pfizer Nutrition, one of the world's leading child nutrition companies. The forum is the first of its kind in the region for nurses. Nurses, often the unsung heroes, play a pivotal role in the health and well-being of our young and loved ones.

A total of four experts from the region presented the latest updates in the field of care and nutrition of infants and young children. Topics such as neonatal resuscitation, establishing breastfeeding, appropriate growth measures, and infants with special nutrition needs, were discussed.

Dr. Junaid Khan, CME Consultant, Neonatologist / Pediatrician, Chief of Neonatal Intensive Care Unit (NICU), Al Rahba Hospital, Abu Dhabi, UAE, commented: "Neonatal resuscitation skills are essential for all healthcare providers who are involved in the delivery of newborns." Around ten per cent of all deliveries require special intervention by a skilled individual or team. Dr Khan's lecture presented the very important role nurses play and the critical steps required to help newborn babies adapt and survive.

One of the important topics Pfizer Nutrition is keen to support is breastfeeding. The forum was hosted by Dr. Khaled El Atawi, Specialist Senior Registrar, Special Baby Care Unit, Al Wasl Hospital, Dubai, UAE. He said: "Breastfeeding is the ideal source of nutrition for infants and we all play important role in supporting and establishing breastfeeding." His lecture highlighted the benefits of breastfeeding and its common pitfalls in addition to how to manage effective breastfeeding.

Once the baby is born and hopefully breastfed, it is essential to monitor the growth and well-being of the child. "Assessment of growth is an essential part of a child's wellbeing. Measurement of weight, height, and head circumference as well as other specific measures help us assessing a child's nutritional status," said Dr. Tamer Adham, Consultant Pediatrician, Assistant Professor of Pediatrics, Ain Shamas University, Cairo and Head of Pediatric Department, Al Noor Hospital, Abu Dhabi. His lecture discussed the importance of growth assessment, the special growth charts available to the medical profession and how to use them. Nursing staff, again, play a critical role during these assessments.

"Infants may look the same, but they vary in their nutrition needs," commented Dr. Hanan Anwar, Medical Director, Pfizer Nutrition Gulf and Distributor markets. In her lecture, Dr. Anwar outlined the recommended courses of management for infants with special nutrition needs, such as prematurely born babies, cow's milk allergy, diarrhea and spitting up. "Breast feeding continues to be optimal source of nutrition for infants. In case breastfeeding is not an option, formula-fed infants with special nutritional needs should be identified and managed in order to support their growth and development," she added.

"The successful program reflects our strong belief in the crucial role nurses are playing side by side with doctors in providing the best possible care for mothers and infants," concluded Dr. Hamdy Fayek, General Manager, Pfizer Nutrition Gulf.

-Ends-

About Pfizer Inc: Working together for a healthier world
At Pfizer, we apply science and our global resources to improve health and well-being at every stage of life.  We strive to set the standard for quality, safety and value in the discovery, development and manufacturing of medicines for people and animals.  Our diversified global health care portfolio includes human and animal biologic and small molecule medicines and vaccines, as well as nutritional products and many of the world's best-known consumer products.  Every day, Pfizer colleagues work across developed and emerging markets to advance wellness, prevention, treatments and cures that challenge the most feared diseases of our time.  Consistent with our responsibility as the world's leading Biopharmaceutical Company, we also collaborate with health care providers, governments and local communities to support and expand access to reliable, affordable health care around the world. For more than 150 years, Pfizer has worked to make a difference for all who rely on us. To learn more about our commitments, please visit us at www.pfizer.com.

Pfizer Biofactors System
The biofactors system is a comprehensive series of nutritious formulas with specific combinations of biofactors - nutrients and other ingredients that deliver functional benefits to the child. Each formula is specially designed to support optimal growth and development at a specific stage of life. Some formulas are designed and available specifically for infants with conditions such as prematurity following hospital discharge. These formulas contain higher levels of some vitamins and minerals to meet the increased and special needs of premature infants.

Wyeth is now part of Pfizer. The merger of local Wyeth and Pfizer entities may be pending in various jurisdictions and integration is subject to completion of various local legal and regulatory obligations. Accordingly, some changes will not become effective outside of the U.S. and Puerto Rico until the relevant Go-Live date. All content in this message is subject to works council and/or union consultations and other legal requirements where appropriate. 

Breast milk is best for babies. Infant formula is intended to replace breast milk when mothers do not breastfeed. Good maternal nutrition is important for preparation and maintenance of breastfeeding. Introducing partial bottle-feeding could negatively affect breastfeeding and reversing a decision not to breastfeed is difficult. Professional advice should be followed on infant feeding. Infant formula should be prepared and used as directed. Unnecessary or improper use of infant formula may present a health hazard. Social and financial implications should be considered when selecting a method of infant feeding. 

For media enquires, please contact:
Zeina El-Hakam
ASDA'A Burson-Marsteller
Dubai - UAE
Website: www.asdaa.com
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: +971 4 33 44 550
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Email: z.hakam@asdaa.com

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