| 07 Jun 2010 |
|
Emirates a mover and shaker on the fashion runways
- Text size
Airline transports 600 tonnes of clothing from Spain to Dubai every month
DUBAI U.A.E., 7th June 2010: Supermodels are not the only movers and shakers in the world of haute couture, with dedicated followers of fashion relying on more than just the likes of Spanish catwalk queens Esther Canadas and Eugenia Silva to stay in tune with the latest trends.
Emirates, the Dubai-based international airline, also plays a key role by bringing cutting-edge designs to high streets and malls across the Middle East and Asia in time for every new season.
The carrier's freight division, Emirates SkyCargo, transports thousands of tonnes of clothing into the region each year and is an integral link between the UAE and Spain, a hub of fashion manufacturing, exporting a host of leading brands such as Mango, Zara, Manolo Blahnik, Massimo Dutti, Pull & Bear and Pepe Jeans.
On 1st August, Emirates will launch the only scheduled passenger service between Dubai and Spain with its inaugural flight to Madrid, building on the successful freight service it has been operating since 2006.
Every month more than 600 tonnes arrive from Zaragoza on two weekly Boeing 747 freighter flights, meaning that Emirates SkyCargo has been delivering an average of 7200 tonnes of garments to Dubai every year since launching flights into Spain.
Ram Menen, Emirates' Divisional Senior Vice President, Cargo, said: "Emirates is a major player on both airport and fashion runways. Dubai has built a strong reputation as the shopping capital of the region and we are delighted to have contributed to that success by ensuring the latest styles are always available.
"However, our role is not confined to just bringing all the top labels to the UAE. We also transport a similar volume of textiles from the Far East to the Spanish clothing manufacturers every week.
"The freight operation to Spain is also an important route for various consumer goods, such as furniture and electrical products, and perishables like fish, while Dubai-bound commodities also include manufactured goods and spare parts for the car industry.
"These trade links provided the platform for Emirates to launch the passenger service to Madrid, further strengthening our ties with Spain."
The UAE has been listed as a priority fashion market by the Spanish Institute for Foreign Trade (ICEX), and the list of Spanish brands found in Dubai's shopping malls is extensive.
The daily, non-stop passenger service will make the Spanish capital Emirates' 25th destination in Europe and is one of six new routes to be announced for 2010. Tokyo and Amsterdam have already launched, while Baghdad (1st July), Prague (1st July) and Dakar (1st September) will come online in the coming months, taking the airline's total number of destinations to 105.
Spain, with a population of more than 45 million, is one of the most visited countries in the world. In 2007, nearly 60 million tourists arrived in Spain, making the country the second largest destination for world tourism, according to Spanish government figures.
EK flight 141 will depart Dubai at 0725hrs and arrive in Madrid at 1320hrs. The return flight, EK 142, leaves Madrid at 1615hrs, getting into Dubai at 0105hrs the following day. The route will be served by an A330-200, offering 12 seats in First Class, 42 in Business and 183 in Economy.
-Ends-
Since its launch in 1985, Emirates has received more than 400 international awards in recognition of its efforts to provide unsurpassed levels of customer service. It currently operates to 102 cities in 62 countries across six continents. Emirates is among the largest international airlines in the world and one of the fastest growing. Its fleet of 147 wide-bodied aircraft includes seven freighters and is among the youngest in the skies. With 144 aircraft pending delivery, worth over US$48 billion in list prices, the airline plans to more than double in size by 2012.
Contact:
Scott Melrose,
Emirates Corporate Communications.
Tel: (+9714) 708 2336,
Mob: (+97150) 950 8950.
E-mail: scott.melrose@emirates.com;
visit: www.theemiratesgroup.com.
© Press Release 2010
Zawya is a distributor (and not a publisher) of content supplied by third parties and subscribers. Any opinions, advice, statements, services, offers, or other information or content expressed or made available by those third parties, including information providers, subscribers or other users of the Service, are those of the respective author(s) or distributor(s) and not of the Company. The Company neither endorses nor is responsible for the accuracy or reliability of any opinion, advice or statement made on the Service by anyone other than authorized Service employee spokespersons while acting in their official capacities. The Company is not responsible for any infringement of intellectual property rights or breach of any applicable law or regulation, including regulation in relation to financial services or the distribution of financial products, defamation, data protection, telecommunications (including regulations relating to excessive use, spamming or other abusive activities) or obscene, offensive or illegal content). Under no circumstances will the Company be liable for any loss or damage caused by a member's reliance on information obtained through the Service. It is the responsibility of member to evaluate the accuracy, completeness or usefulness of any information, opinion, advice or other content available through the Service. Please seek the advice of professionals, as appropriate, regarding the evaluation of any specific information, opinion, advice or other content.
Read the full Member Agreement
http://www.zawya.com/legal/NewsLetter.cfm?name=disclaimer
Post a Comment
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.