| 10 Mar 2010 |
|
Banyan Tree unveils revamped "XTC" recognition programme for extraordinary travel consultants, featuring all-expenses-paid holiday for top producers
- Text size
Dubai, United Arab Emirates, 10 March 2010 - Buoyed by the excellent response to the Xtraordinary Travel Consultants (XTC) programme for travel agents launched in selected key markets last year, Banyan Tree Hotels & Resorts unveils a revamped array of privileges for members who secure bookings at all Banyan Tree and Angsana properties. Launched worldwide on 22 February, the improved XTC programme is designed to recognise, incentivise, and engage top-producing travel agents.
Available to travel consultants via either a qualifying selection process or by-invitation-only basis, the privileges of being an XTC member include preferential rates for accommodation, dining and spa treatments, as well as the opportunity to enjoy an all-expenses-paid one-week holiday for two at a selected Banyan Tree or Angsana retreat. Members can track their progress on the dedicated XTC website banyantree.com/xtc, access useful tips and insider's information on choice destinations, as well as receive updates on the latest promotions.
"Banyan Tree's XTC programme serves to recognise, incentivise and engage the travel agents holistically. Through the XTC programme, we want to show our appreciation to our valued travel partners who have been instrumental in our growth from a single boutique resort in Phuket in 1994 to close to 30 around the world today via a meaningful, exciting platform," said Ms. Audrey Chung, Assistant Vice President, Global Marketing Network, Banyan Tree Hotels & Resorts. "With around eight new properties expected to open this year including Banyan Tree Club & Spa Seoul, Banyan Tree Samui, Angsana Fu Xian Lake and Angsana Hangzhou, our members will have the opportunity to earn more points when promoting them, and at the same time, experience our award-winning properties themselves. We are confident that XTC will empower our agents to make more informed recommendations to their clients", she added.
XTC Rewards
Developed as an exclusive recognition programme for the Group's top-performing travel agents, XTC members are awarded one point for every room night they secure. In addition, bookings made for specialty inventory such as the Spa Pool Villa and DoublePool Villa will be recognised with bonus points. Members can also earn points through participation in online polls and by securing bookings at highlighted properties throughout the year.
Aside from the expanded suite of enticing rewards, another key improvement to the XTC programme in 2010 include the three-tier reward system - starting with Classic, followed by Deluxe and Premier - which provide members with varying levels of benefits within 2010:
- XTC Classic - valid with at least one booking, members are treated to 50% off best available room rates, dining expenses and spa treatments, at all Banyan Tree and Angsana hotels and resorts.
- XTC Deluxe - valid for those who achieve between 250 and 450 XTC points, members will receive 75% off best available room rates, and 50% off dining and spa services at all Banyan Tree and Angsana properties.
- XTC Premier - the highest ranking level, it is valid for those who earn over 450 XTC points, where top-performing agency can enjoy an all-expenses-paid one-week getaway for two at a Banyan Tree or Angsana property, inclusive of dining and spa treatments.
For more information and to start participating, bona fide travel agents can visit the XTC website at banyantree.com/xtc.
-Ends-
About Banyan Tree Hotels and ResortsThe leading international operator in the boutique resort, residences and spa industry, Banyan Tree offers a signature blend of romance and travel with a green conscience. The philosophy behind the hotels, resorts, residences, spas, retail galleries and destination club is based on rejuvenation of the body, mind and soul - a Sanctuary for the Senses. Angsana Hotels and Resorts is the ideal complement to Banyan Tree, comprising contemporary, chic and ecologically sensitive retreats. Based in areas of outstanding natural beauty and exciting city hubs, Angsana hotels, resorts, residences, spas and retail galleries reflect the spirit and communities of its environment.
To date, the Banyan Tree Group manages and/or has ownership interests in over 20 resorts and hotels, over 60 spas, in excess of 60 retail galleries; as well as two golf courses.
© Press Release 2010
Zawya is a distributor (and not a publisher) of content supplied by third parties and subscribers. Any opinions, advice, statements, services, offers, or other information or content expressed or made available by those third parties, including information providers, subscribers or other users of the Service, are those of the respective author(s) or distributor(s) and not of the Company. The Company neither endorses nor is responsible for the accuracy or reliability of any opinion, advice or statement made on the Service by anyone other than authorized Service employee spokespersons while acting in their official capacities. The Company is not responsible for any infringement of intellectual property rights or breach of any applicable law or regulation, including regulation in relation to financial services or the distribution of financial products, defamation, data protection, telecommunications (including regulations relating to excessive use, spamming or other abusive activities) or obscene, offensive or illegal content). Under no circumstances will the Company be liable for any loss or damage caused by a member's reliance on information obtained through the Service. It is the responsibility of member to evaluate the accuracy, completeness or usefulness of any information, opinion, advice or other content available through the Service. Please seek the advice of professionals, as appropriate, regarding the evaluation of any specific information, opinion, advice or other content.
Read the full Member Agreement
http://www.zawya.com/legal/NewsLetter.cfm?name=disclaimer
Post a Comment
1.1 Contain any material which is libelous or defamatory of any person, is obscene, offensive, hateful or inflammatory or causes damage to the reputation of any person or organisation.
1.2 Promote sexually explicit material, violence, discrimination based on race, sex, religion, nationality, disability, sexual orientation or age or any illegal activity.
1.3 Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
1.4 Be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety.
1.5 Be used to impersonate any person, to misrepresent your identity or affiliation with any person, or be likely to deceive any person.
1.6 Give the impression that they represent Zawya.
1.7 Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.