| 07 Mar 2010 |
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Launch of first Staybridge Suites hotel in Saudi Arabia announced by InterContinental Hotels Group and Al Hokair Group
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-Extended stay hotel brand to offer comfortable and stylish accommodation -
InterContinental Hotels GroupInterContinental Hotels Group
(IHGIHG) and Al Hokair GroupAl Hokair Group, the leading Saudi-based company for developing hotels and amusement parks, today announced the signing of the first Staybridge Suites property in Saudi ArabiaScheduled to open in February 2011, Staybridge Suites Riyadh Olaya will be located in Riyadh's prime commercial area, Olaya District, close to prominent landmarks such as the Kingdom Centre, as well as a variety of shopping malls and restaurants.
Designed to meet the needs of upscale extended-stay guests, Staybridge Suites is an innovative all-suite hotel brand ideal for travellers seeking a residential-style hotel. With a modern, spacious interior, the suites are designed to create the ideal, homely residential environment for extended-stay travellers. All suites feature a fully-equipped kitchen where guests can prepare their own meals, state-of-the-art entertainment and communications plus free WiFi throughout the hotel.
Upon completion, Staybridge Suites Riyadh Olaya will comprise 106 well-appointed suites, offering more space compared to conventional hotel rooms, making it suitable for business travellers and families alike. The property will also have a hub kitchen, where breakfast is served every morning and is also the venue for the signature after-work receptions hosted by the general manager. Held four nights a weeks, guests are served complimentary food and beverages, while having an opportunity to network with other guests staying at the hotel.
Present at the signing was John Bamsey, chief operating officer, IHG Middle EastIHG Middle East
and Africa, Sami Al-Hokair, executive vice president Al Hokair GroupAl Hokair Group; Michel Karam, advisor to executive VP; Nabil Hijazi, hotel division managing director, Al Hokair GroupAl Hokair Group; and Rani Gharbié, director of development MEA, IHGIHG."The extended stay concept, aimed at guests who usually stay for more than five nights, is a fast-growing segment within the hotel industry. It is also a concept convenient for business guests travelling on longer term project-based work by giving them the space, comfort and surroundings that are closer to home," said John Bamsey, Chief Operating Office, IHGIHG. "With over 22 hotels already established in the Kingdom, IHGIHG is committed to building on its already strong presence in the Saudi market. The introduction of Staybridge Suites in Saudi Arabia will give our guests even more choice, with all the benefits of an upscale hotel."
As owner and responsible for the development, operation and management of the first Staybridge Suites Riyadh Olaya in the Kingdom, Al Hokair GroupAl Hokair Group
has leveraged the value of the IHGIHG brand.Sami Al Hokair added: "This is one of the few extended stay hotel brands to enter Saudi Arabia. With the Saudi Government's plans to grow the Kingdom's tourism industry by 16% before 2020, we remain committed as partners to supporting this growth by offering competitive pricing, quality accommodation and excellent service. With the backing of an established name like IHGIHG, we are confident that Staybridge Suites will be a major success."
IHGIHG and Al Hokair GroupAl Hokair Group have launched three Holiday Inn hotels in Jeddah and Al Khobar over the past two years. In 2009, IHGIHG announced the opening of its second Holiday Inn hotel in Al Khobar, the 180 room Holiday Inn Al Khobar Corniche. In Jeddah, the Holiday Inn Airport District is already under construction and due to open in December 2011. The Holiday Inn Jeddah Red Sea Palace is also currently undergoing a major refurbishment as part of the Holiday Inn brand's $1billion re-launch investment across more than 3,200 hotels globally.
Mr Bamsey added: "Our continued partnership is testament to the maturity of the Saudi Arabian market. The introduction of the first Staybridge Suites hotel in Saudi Arabia further extends our brand portfolio, and illustrates our commitment to offering our guests even more choice and convenience in the Kingdom."
About IHGIHG
: InterContinental Hotels GroupInterContinental Hotels Group
(IHGIHG) [LON: IHGIHG, NYSE:IHGIHG (ADRs)] is the world's largest hotel group by number of rooms. IHGIHG owns, manages, leases or franchises, through various subsidiaries, over 4,400 hotels and more than 645,000 guest rooms in 100 countries and territories around the world. The Group owns a portfolio of well recognised and respected hotel brands including InterContinental® Hotels & Resorts, Hotel Indigo®, Crowne Plaza® Hotels & Resorts, Holiday Inn® Hotels and Resorts, Holiday Inn Express®, Staybridge Suites® and Candlewood Suites® and also manages the world's largest hotel loyalty programme, Priority Club® Rewards with 48 million members worldwide.IHGIHG
has 1,400 hotels in its development pipeline, which will create 140,000 jobs worldwide over the next few years.InterContinental Hotels GroupInterContinental Hotels Group PLC is the Group's holding company and is incorporated in Great Britain and registered in England and Wales.
IHGIHG offers information and online reservations for all its hotel brands at www.ihg.com and information for the Priority Club Rewards programme at www.priorityclub.com. For the latest news from IHGIHG, visit our online Press Office at www.ihg.com/media
As of 31 December 2009, IHGIHG has 76 hotels in the Middle East made up of 30 InterContinental hotels, 15 Crowne Plaza hotels, 24 Holiday Inn hotels, 3 Holiday Inn Express hotels, 2 Staybridge Suite hotels and 2 unbranded hotels.
About Al Hokair GroupAl Hokair Group:
Al Hokair GroupAl Hokair Group founder and chairman, Sheikh Abdulmohsen Al Hokair, was one of the earliest investors in the entertainment business in the Kingdom as early as 1965.Today, the Company boasts over 6,000 employees and plays a leading role in the domains of entertainment, leisure and tourism. The Group's portfolio of interests includes more than 70 amusement and theme parks, a number of international restaurant franchises as well as the largest chain of hotels and recreational cities in the Middle East.
The industrial sector is also one of the most established sectors in the Al Hokair GroupAl Hokair Group, it was founded in 1974 and is considered one of the main pillars within the financial formula of the group. This sector developed and evolved to be a special and solid investment, and established its presence in many key production lines such as: plastic manufacturing (Riyadh Plastic Factory), film manufacturing, amusement rides manufacturing (Gulftech Factory), hotel amenities (Saudi Turkish Side Systems factory) and others.
Facts and figures show that Al Hokair GroupAl Hokair Group owns 13 different commercial centers, 500 international and local brands, and spans 1,287,320 sq2 across the Kingdom. With over 680 rides and 2,370 video games in the Kingdom and still to expand, Al Hokair GroupAl Hokair Group has remained true to its promise as a believer in the entertainment sector in Saudi Arabia.
For further information, please visit the website: http://www.alhokairgroup.com
Media enquiries:
Abdullah Abdulghani
Mob: +966 507761029
Abdullah.Abdulghani@hillandknowlton.com
© Press Release 2010
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