| 23 Nov 2009 |
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Christian Lacroix Announces Joint Venture With Kuwaiti-Based Property Developer Abyaar
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PARIS/PRNewswire/ Avant-Garde Tower to Grace Dubai Skyline Boutique Middle East property developer, AbyaarAbyaar
and designer Christian Lacroix today announced a joint venture, which will establish a residential tower in one of Dubai's most exclusive beachside suburbs.
The 38-unit, coastal Jumeirah-based tower will incorporate a Lacroix-designed facade, expansive lobby and luxury interiors.
Although Lacroix has worked on several Paris-based boutique hotel interiors, this is the first residential offering to which the designer's trademark blend of past and future will make its mark.
Marzooq Al Rashdan, Vice Chairman and MD, AbyaarAbyaar says, "We approached Lacroix because he is known for his exceptional design skills and theatrical style, both on and off the catwalk. This is the start of a long term partnership that places AbyaarAbyaar on the luxury development map internationally.
"We are working on something special that will tell a Middle Eastern story. The interiors will be based on paradox - contemporary and baroque, blending East and West, old and new, inspired by history and folklore," says Lacroix
Lacroix will be sourcing and, in many cases, creating unique materials for the interior design.
"The Middle East is a pioneering place where creative freedom is unshackled. We are pleased to be entering the region with a developer like AbyaarAbyaar
who caters to a select audience, favouring the extraordinary." Among his non-catwalk pursuits, Lacroix has designed several hotels, interiors for the French chain of Gaumont cinemas; TGV trains to Strasbourg; tramway cars in Montpellier and the costumes for The Marriage of Figaro at the Aix-en-Provence festival, amongst other high profile productions.
-Ends-
: Founded in 2005, AbyaarAbyaar
Real Estate Development is a joint venture between Kuwait's Aayan Leasing and Investment Company and Al Rashdan Group. AbyaarAbyaar develops residential, commercial, retail and hospitality projects using accomplished external and interior architects to create an unparalleled boutique product.
's portfolio already features an impressive collection of exclusive, freehold initiatives. 'Building Excellence' is the company's guiding principle. Taking inspiration from the literal Arabic meaning of 'AbyaarAbyaar'- meaning "the Sources" - the company's vision is to develop boutique, contemporary destinations differentiated through exceptional quality.
For more information, visit http://www.abyaar.com or please contact:
Khaled Al-Sayer
Corporate Communications Manager
AbyaarAbyaar Real Estate development
Tel: +965-2996500
Fax: +965-2996501
Mobile: +965-9680222
Email: k.alsayer@abyaar.com
© Press Release 2009
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