Samsung Launches Week-long Free Service Campaign

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Cairo, Egypt, In line with SamsungSamsung's commitment to provide excellent customer service to the Egyptian market, during the week of October 25-31, 2009, the company is inviting customers to bring in their SamsungSamsung products for repairs free of cost, parts and labor.*

Samsung Electronics Co.Samsung Electronics Co. Ltd, a market leader and award-winning innovator in consumer electronics, is also continuing its investment in Egypt by expanding its unique Customer Service Plaza (CSP) concept to a new branch in the Somouha area of Alexandria with Union Group. The CSP service centers offer SamsungSamsung exclusive service through SamsungSamsung service providers to enhance the current service network.

"SamsungSamsung cares for our consumers and we work diligently to ensure each and every customer gets the most out of our innovative and technologically-advanced products," said Mr. Duke Park, General Manager, SamsungSamsung Cairo. "It is with that mission in mind, that we introduced our CSP service centers in Egypt and why we continue to expand across the country. As a world leader in consumer electronics, we are constantly striving to bring our global expertise to the local markets in which we operate."

During the week-long campaign, Korean engineers and SamsungSamsung distributors will work together as part of the company's philosophy to promote the exchange of know-how, skill and knowledge of their respective markets and service environments.

"We believe that SamsungSamsung is well-known for providing the best after-sales service and we're pleased to offer this week of free service to our Egyptian customers a sign of our commitment to the market," said Salem Abdellatif, Service Manager, SamsungSamsung Cairo. "Showcasing SamsungSamsung's worldwide engineering skills and transferring that expertise to the Egyptian work force is an initiative that will not only benefit consumers but will boost the overall service industry in Egypt."

SamsungSamsung is planning to launch 3 new CSP branches with Ring in selected areas in Cairo, Giza and Alexandria within this month. The company has plans to open more CSPs and service centers soon for all products shared with SamsungSamsung service makers in Egypt to provide stellar service to even more consumers.

*Includes both products with warranty and out of warranty. All out of warranty repairs will not be charged by the customers except for the following expensive parts the customer will charge 50% of its cost according to the product:

Expensive Parts
Products
Spare Parts
REF, A/C
Compressor
HHP, IT
LCD Panel, PBA (Main Board)
CTV,DTV
SMPS, PBA (Main Board), LCD Panel

Additional terms and conditions apply. Please contact your local SamsungSamsung Service Center for more information.

About SamsungSamsung Electronics

Samsung Electronics Co.Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, SamsungSamsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

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