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Tue, 09 Feb 2010 | 21:32 GMT
Tue, Feb 09, 2010, 21:32 GMT
 

Marina Home Interiors signed a deal with Francorp to develop its Full Franchise Development Program

Press Release
 
 
05 May 2009
Marina Gulf LLC has signed an agreement with the American company Francorp through its Middle East regional office in Dubai. According to the agreement, Francorp will develop a Full Franchise Program for the hugely successful home fashion brand 'Marina Exotic Home Interiors', the retail network of the parent company Marina Gulf.

Through this ambitious program, Marina Exotic Home Interiors plans to prepare itself for regional and international expansion and open several branches to enter new markets with the same level of success as experienced till now. This step is taken after Marina's successful 10 years experience in the UAE, Saudi Arabia, Oman & Bahrain markets, where it has secured high brand recognition and a considerable market share for its products and services. 

The agreement was signed between Khurshid Vakil, Executive Director of Marina Gulf LLC and Imad A. Charafeddine, Managing Partner at Francorp UAE - Middle East.

Rana Saud, General Manager of Marina Exotic Home Interiors chain quotes "Marina's astounding success in the United Arab Emirates and other Gulf markets represents a platform for the company and the brand to move forward". "Mr. Saud emphasized on their company's plans of expansion and intending to position the brand 'Marina Exotic Home Interiors' over the coming years as a leading home fashion brand in the region."

"We, at Francorp, are thrilled to see franchises expand in the region, it is clearly seen that the awareness of the importance of franchising is increasing day by day" commented Imad A. Charafeddine, Managing Partner at Francorp UAE - Middle East. "Franchising is the right solution for successful local businesses to achieve their expansion plans within a very short period of time. Successful local entrepreneurs have started to realize the great benefits and positive impact it has on their business development. Franchising is one of the only tools any business owner should consider if they plan to expand their business within the region or even in global markets".

"We are honored to add Marina Home Interiors to our successful client list and to offer them our consultancy for their full franchise program development added Imad A. Charafeddine.

"We have teamed-up with the US-based Francorp, the leader in franchise development and consultation, because of their vast experience that goes back to 33 years and their track record in the franchise development programs along with their experience in this Middle Eastern region," concluded Mr. Khurshid Vakil.

-Ends-

© Press Release 2009

 
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