DOMASCODOMASCO Introduces Sanyo Massage Chair to Qatar's HondaHonda Showroom

Doha, 26 September 2006: HondaHonda and Sanyo, two leading brands exclusively imported to Qatar by DOMASCODOMASCO, are partnering up to offer Qatar's citizens and residents a new way to shop for a car, as visitors to DOMASCODOMASCO's HondaHonda showroom can now sit back and relax in a Sanyo massage chair.

DOMASCODOMASCO is committed to taking showroom services in Qatar to new levels by giving HondaHonda customers an opportunity to experience the therapeutic benefits of massage in HondaHonda's showroom lounge.

"DOMASCODOMASCO aims to raise shopping benchmarks in Qatar through our dedication to showroom services and after sales facilities. Because of the diverse brands DOMASCODOMASCO represents in Qatar, we can bring the qualities of our various products to our showrooms in order to enhance the shopping experience for Qatar's citizens and residents," said Graeme Newport, Managing Director, DOMASCODOMASCO.

Newport added: "The combination of the ever reliable HondaHonda range, DOMASCODOMASCO's well-trained sales staff and now the in-showroom Sanyo massage chair will literally take the stress out of buying a new car."

Japanese electronics giant Sanyo is the pioneer and largest producer of electronic massagers, including chair and portable foot massagers.

K.S. Vasudevan, Sanyo's General Manager for the Middle East and Africa said Sanyo massage chairs have been well accepted by consumers in this region because they are easy to use and have specialised devices, which offer localised massage aimed at simulating live massage techniques.

Sanyo's massage chair range offers a variety of models developed to suit every individual's needs. The most popular Sanyo model in Qatar is the 6100, which offers Sanyo's 'Free Thumb' jointed massage head designed to emulate techniques only previously possible by an actual person.

"The unique features of Sanyo's 6100 massage chair means the famed shiatsu massage technique is used and various body types and massage needs are easily accommodated through its new stiffness sensor," said Girish Ubale, Electronics Sales Manager, DOMASCODOMASCO.

Sanyo's 6100 massage chair, as well as Sanyo's foot massages, are available from DOMASCODOMASCO's Sanyo showrooms on B-Ring Road, E Max at Centrepoint and the HondaHonda showroom on Al Sadd.

-Ends-

About DOMASCO
Doha Marketing Services Company (DOMASCODOMASCO) was established as a joint venture company between Al Futtaim (Pty) Ltd and prominent Qatari investors in 1965. Today, DOMASCODOMASCO is Qatar's premier distributor for leading brands in the automotive, electronics and watches sector, such as HondaHonda, Volvo, Yanmar Marine, Sanyo, AFTRON, Westar and Raymond Weil.

About Sanyo
The SANYO Group of companies with their head office in Osaka, Japan is truly an international organisation, comprising 83 manufacturing companies, 37 sales companies, and 38 other companies. Incorporated in 1950, SANYO Electric Co., Ltd. manufactures a broad range of electronic products grouped into six categories: AV/information and communications equipment, home appliances, industrial and commercial equipment, electronic devices, and batteries as well as others.

For additional information please contact:
Georgia Evans, Action Qatar
Tel: +974 4655425
Mob: +974 5718685
Email: georgia.e@actionprgroup.com

© Press Release 2006 from Action Group

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