| 26 Jan 2012 |
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Applications industry to pass $1b-mark this year
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Thursday, Jan 26, 2012
Dubai The applications industry will quintuple to more than $1 billion (Dh3.67 billion) in 2012 as the average selling price of paid apps declines across every platform.
The focus will shift this year to emerging markets as competition heats up in the mature ones.
“Apple and Android look to take advantage of their positions to retain developer interest, maintain a steady flow of high quality apps, and keep consumers wedded to their eco-systems,” said Josh Martin of Strategy Analytics.
Ashraf Fawakherji, general manager of telecommunications group Samsung Gulf Electronics, said: “[The] Android market has experienced exponential growth since its launch. According to data from mobile app market intelligence firm research2guidance, the Android market surpassed 500,000 published apps in September 2011.”
To position their platforms for the future, Martin said competitors will need to move quickly into the virtual goods space before Apple and Android consolidate their already sizeable leads in paid downloads.
By Naushad K. Cherrayil?Staff Reporter
© Gulf News 2012. All rights reserved.
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