04 October 2016
Strategic partnership offers customers year-round benefits at Yas Island theme parks

Abu Dhabi – Abu Dhabi Commercial Bank (ADCB) and Farah Experiences, operator of the UAE’s unique theme parks  Ferrari World Abu Dhabi and Yas Waterworld have recently celebrated the successful launch of their new strategic partnership, which provides exclusive benefits to ADCB customers at the theme parks on Yas Island.  The partnership reflects ADCB’s aspiration to create a lasting experience that is full of value and quality.  

As part of the partnership, ADCB’s Credit and Debit cardholders benefit from a year-round 15% discount off tickets and merchandise purchases at both theme parks, and 10% off food and beverage purchases as well as complimentary upgrades on tickets.

Abdul Shakeel Abdul Hameed, Head of Retail Banking at ADCB said: “As one of the leading card issuers in the UAE, our ambition is to always offer our customers exclusive plans and benefits to best satisfy their wants and needs. Our cards offering are known for providing exclusive programs, bonus and rewards tailored to fit the lifestyle of each individual cardholder. Customer satisfaction is ADCB’s ultimate goal, we do this by continuously improving and providing the best services possible, and this partnership with Farah Experiences helps us create memorable moments for ADCB’s cardholders and their families.” 

Olivier Garaialde, Chief Executive Officer at Farah Experiences said: “We are delighted to welcome ADCB and their cardholders into our unique family of brands and experiences. At our Theme Parks we aim to offer guests the most enjoyable and memorable time through world-class entertainment experiences drawn from fascinating stories; be it premium fun and Ferrari-inspired thrills at Ferrari World Abu Dhabi - or extraordinary, pearl-diving inspired adventures at Yas Waterworld. We look forward to creating additional smiles for ADCB customers with the year-round benefits extended to them at our Theme Parks which this partnership makes possible.”

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About ADCB:
ADCB was formed in 1985 and as at 30 June 2016 employed over 4,500 people from 73 nationalities, serving retail customers and corporate clients in 48 branches, 3 pay offices and 2 branches in India, 1 branch in Jersey and representative offices in London and Singapore. As at 30 June 2016, ADCB’s total assets were AED 241 billion.

ADCB is a full-service commercial bank which offers a wide range of products and services such as retail banking, wealth management, private banking, corporate banking, commercial banking, cash management, investment banking, corporate finance, foreign exchange, interest rate and currency derivatives and Islamic products, project finance and property management services.

ADCB is owned 58.08% by the Government of Abu Dhabi (Abu Dhabi Investment Council). Its shares are traded on the Abu Dhabi Securities Exchange. As at 30 June 2016, excluding treasury shares, ADCB’s market capitalisation was AED 31 billion.

About Farah Experiences 
Farah Experiences LLC was established in 2008 to provide world-class entertainment experiences. Today, the company operates Ferrari World Abu Dhabi - the world’s first Ferrari-branded theme park, and YasWaterworld - the UAE’s unique Emirati themed waterpark, with an exciting line up of upcoming attractions.

Millions of satisfied guests have visited the two iconic family attractions set in the heart of Yas Island, ideally located 10 minutes from Abu Dhabi International Airport, 30 minutes from downtown Abu Dhabi and 45 minutes from Dubai.

© Press Release 2016