Renault Duster makes a clean sweep of sales records

Dubai, United Arab Emirates (2 September, 2012) The Renault Duster has become the fastest selling new model ever to be introduced by Arabian Automobiles Company's Renault division. The compact SUV has also become the division's biggest selling passenger vehicle for the exclusive distributor of Renault in Dubai and the Northern Emirates.

Launched in May this year, the Duster starts at a 'shockingly affordable' price of under AED50,000. The small SUV's blend of features, driving characteristics and styling have proved to be a winning combination for customers; while its an ideal car for driving in and around town, its spacious interior with sedan comfort and high ground clearance make it just as capable on the highway or off the beaten track.

The success of the Duster has significantly contributed to AAC Renault's impressive 90 per cent sales growth for H1 2012, compared with the same period of 2011.

"The response to Renault Duster has been remarkable," said Ashish Goel, senior manager at Arabian Automobiles Company, Renault. "The package it delivers is unbeatable at its price and made Duster a favourite with customers from across Dubai and Northern Emirates' diverse population. The Duster consistently over-delivers on expectations of specification, performance and space while continuing to shock people with its pricing."

Unveiled at a special ceremony at AAC's Renault showroom in Deira, sales of the Duster have already accounted for 22 per cent of the company's total sales for 2012 to date, within the three-and-a-half months since launch; with enquiries continuing to flood in and orders being placed.

"Based on what we are seeing at the moment, we expect interest to remain high for Renault Duster. All three grades are universally popular with the top grade SE+ being just as sought after as the entry-level PE with each offering outstanding value to suit differing budgets," Goel added.

Duster is available in three trim levels: entry (PE); mid (SE) and top grade (SE+) - the latter including leather seats and side airbags. The Duster's list of standard features for the SE and SE+ includes twin airbags, anti-lock braking system (ABS), air conditioning, an MP3 compatible stereo with steering wheel control, electric mirrors, height adjustable leather steering wheel, roof bars, alloy wheels and fog lamps. A comprehensive range of accessories (including wind reflectors, side steps, wheel arch moldings, chrome exhaust trim, mudflaps) is also available.

To confirm the New Renault Duster's strength and reliability during its test programme, it covered the equivalent of four million kilometers in a wide range of climates and in particularly punishing conditions. One month of rigorous testing in GCC conditions prior to launch was specifically conducted to ensure the vehicle conforms to local demands.

Customers buying the new Renault Duster from Arabian Automobiles have the added peace of mind of three years or 100,000km warranty (whichever comes first). For more information, contact Arabian Automobiles Renault on 800-RENAULT (7362858).


About AW Rostamani Automotive
AW Rostamani Automotive are the grouped automotive-related businesses operating within the wider AW Rostamani group of companies. The individual companies include Arabian Automobiles Company (AAC), being one of the leading automotive dealers in the GCC, which is the exclusive distributor for Nissan, Infiniti and Renault vehicles in Dubai and Northern Emirates. Arabian Automobiles operates 11 new vehicle sales showrooms, and 4 pre-owned quality cars facilities across Dubai and the Northern Emirates.

With over 40 years in business Arabian Automobiles is currently holder of Nissan Motor Company's Global Aftersales Grand Prize award and is the only National Sales Company for Nissan worldwide to have won the award four years running (2007-2010). Arabian Automobiles is also Nissan's largest distributor of original spare parts in the world, operating 16 spare parts outlets and 12 service centres in Dubai and NE. In 2012, Arabian Automobiles was awarded the 'Champion Distributor' status by Nissan Motor Company for the third consecutive year.

Arabian Automobiles is both ISO 9001 & ISO 14001 certified and won the Environmental category of the Dubai Awards for Sustainability in Transport in 2009 for Arabian Automobiles' use of water-based paints in its body repair facilities.

AW Rostamani Automotive also operates Shift Leasing and Rental Cars, a corporate vehicle leasing company while the AW Rostamani Trading company is the exclusive dealer for Zhengzhou Nissan Automobile (ZNA) vehicles in the UAE, KSA, Iraq and Oman, and is the authorized dealer for Renault vehicles in Iraq and the exclusive dealer for MG cars in the UAE. AW Rostamani Automotive also operates the 'Prime Honda' franchise in East Delhi, India.

© Press Release 2012


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