| 18 Nov 2009 |
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Arabian sponsorship association announce inaugural sponsorship awards for the region
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Entries now open for the 2009 Arabian Sponsorship Awards
Abu Dhabi, UAE, 18th November, 2009: Organizers of the Arabian Sponsorship Forum have today announced the official opening for entries to the 2009 Arabian Sponsorship Awards.
The awards are the first of their kind to take place in the region and an opportunity to recognize exceptional sponsorship activations which have taken place throughout the Arabian Gulf over the past eighteen months. Entries will be considered in the following categories:
Business to Business - for sponsorship projects directed at a sponsor's business partners, clients and distributors
Business to Community - for sponsorship projects focused on corporate social responsibility, educational or environmental objectives
Business to Consumer - for sponsorship projects intended to reach existing and potential consumers
Sponsorship Under $250k - for sponsorship projects with a total spend of under US $250,000
International Sponsorship - for sponsorship projects based in the Middle East which reach a minimum of three different countries in the region and have a global media footprint.
Honourary Awards will also be given to individuals who have made an outstanding contribution to the sponsorship industry through sports, culture, entertainment, media and/or corporate social responsibility.
The 2009 Awards will be judged by a panel of international experts including Keynote speakers from the Arabian Sponsorship Forum and a selected group of individuals representing the European Sponsorship Association, Abu Dhabi Sports Council and Business and Marketing Professors from leading Universities in the UAE.
Forum organizer Jamie Cunningham of Professional Sports Group believes the Awards are important to provide recognition for the companies in the region who use Sponsorship as a key business tool. "This is long overdue given the similar regional awards in advertising, marketing and PR. However, they are equally important to provide universities in the Region with content for business and marketing courses who can provide the future talent for the Arabian Gulf's sponsorship industry."
The 2009 Arabian Sponsorship Forum is a two-day conference created to stimulate corporate interest in sponsorship in the region and undergraduate/graduate development. All the award entries will be available to leading universities in the UAE and across the Arabian Gulf for marketing and business degree work.
Tickets for the event are on sale now from www.arabiansponsorship.com. The official delegate rate is 3,900 AED for 2 days. Delegates from companies based in the Arabian Gulf receive a discounted rate of 3,000 AED on the entry fee. Selected students and professors from leading universities in the UAE will be invited to attend free of charge. For more information, please visit www.arabiansponsorship.com or call Mel Croser on +971 (0) 506950816.
Professional Sports Group was founded in 1996 and has established itself as one of the leading sports marketing companies in Europe and the Middle East. With offices in the UK and the Abu Dhabi, PSG has four divisions; Marketing, Events, Sponsorship and Representation. Through each of these, Professional Sports Group is uniquely placed to deliver world-class service for brands, sports personalities and rights-holders.
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For further details on Professional Sports Group please visit www.profsports.com or contact Mel Croser on +971 (0) 506950816
© Press Release 2009
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